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Product Marketing Lead

Explorium is a cutting-edge data science companyLet's. As a Series-A company with $20m in funding, we're rapidly scaling our global presence to revolutionize the "data part" of data science.

Our automated data discovery and feature generation platform automatically connects a company's data to thousands of relevant premium, partner, and open data sources to extract an optimal feature set based on model impact. We’re creating a new category as the first company to empower data scientists with end-to-end automation of data discovery and feature generation — fueling superior models and driving real business impact. 

Job Description:

  • Product Marketing will own the positioning and value proposition for select offerings.
  • Translate the value of all product releases and new features to all customer facing or marketing activities no matter the format (emails, release notes, marketing content, events, videos, in-product solutions).
  • Translate products and features to customer use cases and value externally to customers and internally to the Sales and Marketing teams globally.
  • Research and understand our buyer personas to ensure every product is designed and delivered to create value for them.
  • Create customer facing campaigns designed to raise awareness of our products, increase adoption, improve conversion rates and drive thought leadership .
  • Regularly educate internal teams on the latest products and how to position them.
  • Perform in depth and ongoing competitive analysis and create battlecards updates including positioning direction on how to position our product to win deals.

Requirements:

  • 4-5 years of experience in a similar Product related position, preferably at a data oriented company (analytics, data science etc)
  • Background in a marketing capacity - must
  • Strong writing skills, with the proven ability to translate technical related topics into external marketing content
  • Ability to research marketing trends and other related topics
  • Technical understanding of data, data science
  • Ability to work self sufficiently, and excel in a high-paced, always changing environment
  • Experience creating effective brochures, demos, slide decks, videos
  • Excellent English written and verbal communication skills no matter the audience or context
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