Business Intent Signals Enrichment provides weekly insights into a company’s purchase intent, powered by Bombora, a leading B2B intent data provider.
This enrichment goes beyond surface-level firmographics, delivering a deep view of buyer interest and research activity across a cooperative network of content publishers, including:
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Level of Intent: Indicates how actively a company is researching specific topics (In-Depth, Active, Early).
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Topic Count: Number of high-interest topics relative to selected areas.
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Intent Topics: Weekly engagement insights for topics with strong intent (composite score >60).
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Company Website & Name: Core company identifiers for context and enrichment.
These detailed intent insights enable smarter sales prioritization, more personalized marketing, and stronger ABM activation by surfacing real-time buying signals that accelerate your pipeline.
