Explorium's Data Insights Blog
Where data, marketing, and sales professionals come together
Why Predictive Prospecting Matters to Manufacturing Leaders?
In the ever-evolving landscape of industrial manufacturing, the challenge of identifying high-value leads is a constant struggle. As we discussed in our previous blog post, understanding the total addressable market (TAM) and uncovering high ROI prospects requires innovative solutions. Predictive prospecting is one such solution, offering a data-driven approach that enables manufacturers to target potential […]
Explorium updates – June 2023
Our data is a core element of our offering. Transforming the data at scale is key to our customers’ success. Here are a few recent additions to our solution that allow easier and quicker data transformations, as well as some recent data bundle improvements. Change sample size You can now change sample size and run […]
Explorium Included in the 2023 Gartner® Market Guide for Revenue Data Solutions
Explorium is a leader in enabling data-driven go-to-market strategies. The company today announced it has been recognized as a Representative Vendor in the 2023 Gartner Market Guide for Revenue Data (RDS) Solutions.[1] According to this report “Revenue data solutions support commercial teams by providing actionable insight on prospects and current customers.” “We’re honored to be […]
Explorium updates – May 2023
Exciting new capabilities and improvements in our data and platform offerings, providing you with better insight into companies’ technology stack and ability to evaluate your models using test datasets. Read on to learn about the latest data and product developments from Explorium. Coverage improvement: Technographics Technographic data is a type of market intelligence data providing […]
Explorium updates – April 2023
Exciting new capabilities in our platform and data offerings, helping you to intuitively understand the correlation of the signal to the target prediction, and significand improvements to important data bundles. Read on to learn about the latest product and data developments from Explorium. Analyze predictive signals with ‘Plots’ Analyzing and selecting predictive signals becomes more […]
Analyst, sleuth and storyteller – Following the logic in a data career: Mor Nitzan
Junior data analysts know that exploratory data analysis is an important first step towards answering the question “What do we have here?” With a bit of experience, they understand that the real significance is its ability to shine a light towards a deeper question: “What else do we need to look for?” Mor NitzanTeam Lead, […]
Explorium updates – March 2023
Exciting new capabilities in our platform and data offerings, providing you with a deeper understanding of your target audience, as well as new attributes that contribute more information about each target account. Read on to learn about the latest product and data developments from Explorium. New TAM Dashboard We are excited to introduce our new […]
Finding the signal is a mark of data intelligence: Zohar Vittenberg
Sometimes, interviewing a data scientist is a lot like being a data scientist. Whichever side of the conversation you’re on, you’re trying to detect and isolate the signal that can lead you to the insight. Zohar VittenbergChief of StaffExplorium Learning that Zohar Vittenberg, Explorium’s Chief of Staff, studied theater in high school is the sort […]
Explorium updates – February 2023
Significant enhancements to the platform and data, allowing you to automatically discover impactful attributes based on your own data and drive powerful predictions. Read on to learn about the latest product and data developments from Explorium. The new Predict module makes it easier than ever to utilize past data to successfully predict your business target […]
Using Explorium to Score and Export Data
This is the third installment in a series of blog posts describing how Explorium can help businesses identify their ideal clients. In this post, we will look at scoring and exporting data so it can be used efficiently by a sales team. In our previous posts (see here and here), we have seen how Mario […]
Identify Your ICP and Prioritize Optimal Leads
Knowing which businesses to target for their conversion potential means knowing whether and to what degree they meet your ICP – ideal customer profile. Some CPGs (consumer packaged goods corporations) may define their ICP loosely, by referring to a handful of characteristics they believe good potential customers need to have. Others may realize that the […]
Explorium updates – January 2023
2023 has just started – but we already have some exciting news for you. Read on to learn about the latest product and data developments from Explorium. Website keywords filter You can now use our generate module to find companies (world wide) by searching for specific words that appear on their website. For example – […]
Tapping the Untapped Businesses in Your TAM
A fundamental challenge CPGs (consumer packaged goods corporations) contend with is how to best identify relevant target businesses in their TAM (total addressable market)? Is it by extracting a list of target businesses from the in-house CRM system, buying a prospecting list, using lists from external data providers generated based on several parameters relevant to […]
Enrich Emails Addresses with Explorium’s Google Sheet Formula
Do you want to quickly enrich your email data with additional information? The ENRICH_EMAIL formula in Google Sheets can help you easily retrieve a variety of information about an email address in just a few seconds. Using Explorium’s API, this powerful formula allows you to access data such as the email owner’s first and last […]
Analyze Companies Growth with Explorium’s Google Sheet Formula
Want to gain insights into the growth of various departments at multiple companies? The ENRICH_GROWTH formula in Google Sheets can help you quickly access quarter-over-quarter (QoQ) growth data. By using a company’s website URL as input, this formula allows you to retrieve data for departments such as Engineering, Design, Marketing, Sales, Customer Service, HR, Legal, […]
Easily Enrich Company Data with Explorium’s Google Sheet Formula
Are you tired of manually searching for company information online? Fear not, because we have a solution for you. In this post, we’ll introduce you to a powerful formula in Google Sheets that can enrich any company name with its firmographic data in just a few seconds. Using Explorium’s API, this formula allows you to […]
Using Explorium to Filter and Enrich Search Results
This is the second installment in a series of blog posts describing how Explorium helps businesses find their ideal clients. In the first post, we saw how entering basic search terms and modifiers produced a large and targeted set of potential customers. When we last left Mario and Luigi, the owners of SM Software, they […]
Validate Emails in 7 Lines of Code with Explorium’s API
Developers often need to validate emails. This helps ensuring they are reliable and up-to-date. It also assists in determining if an email address is worth mailing. Regex validation is not enough, though. Regex will check the validity of the email format but not its real online presence. That’s why Explorium created a super simple API […]