Explorium vs 6sense vs Dun & Bradstreet

Objective, side-by-side analysis of Explorium, 6sense, and Dun & Bradstreet to help you evaluate features, pricing, and performance and find the perfect fit for your data needs.

Explorium

4.8

The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform

  • API
  • Free Trial
  • GDPR Compliance

6sense

4.3

The agent-powered Revenue Intelligence platform that uncovers and converts dark pipeline

  • API
  • GDPR Compliance

Dun & Bradstreet

4.3

The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform

  • API
  • Free Trial
  • GDPR Compliance

Primary Use Cases

Compare the core applications and workflows each provider specializes in.

Explorium

  • GTM Agents

    Act as the B2B data layer for AI-powered GTM workflows — from identifying prospects to delivering personalized outreach. Supports MCP-native access via Claude and other AI agents.

  • ABM Targeting

    Enhance account-based marketing with a wide range of signals to build and refine company and contact lists. Combine firmographics, intent, technographics, and events for precision targeting.

  • AI Recruiting

    Build recruiting automation systems on top of a premium B2B data layer. Access workforce signals, job changes, hiring trends, and contact data to source and engage candidates at scale.

Signals powering these use cases

  • Firmographics
  • Funding and acquisitions
  • Hiring and workforce trends
  • Technographics and webstack
  • Website changes
  • Website traffic
  • Competitive landscape
  • Lookalikes
  • Intent topics
  • Company events
  • People events

6sense

  • Predictive AI & Intent

    Identify anonymous buyers and prioritize accounts using machine learning models that analyze behavioral signals across the web, delivering nearly 10x the intent coverage of alternative providers.

  • Account-Based Orchestration

    Coordinate personalized marketing and sales motions across channels — advertising, email, web personalization, and CRM workflows — triggered by AI-detected buying signals.

  • Sales Intelligence & Prospecting

    Equip sales reps with real-time enriched company and contact data covering 481M+ buyer profiles in 200+ countries to focus outreach on accounts most likely to convert.

Signals powering these use cases

  • Buyer intent from 16,000+ topics
  • Anonymous web visitor identification
  • Predictive account scoring
  • In-market account detection
  • Technographic signals
  • Hiring and growth signals
  • CRM engagement signals
  • Dark funnel activity

Dun & Bradstreet

  • Risk & Compliance Intelligence

    Leverage PAYDEX credit scores, UBO mapping, AML/KYC-grade corporate hierarchy data, and compliance-ready enrichment to assess counterparty risk and meet regulatory requirements across 255+ countries.

  • Sales & Marketing Prospecting

    D&B Hoovers delivers 175+ search filters, buyer intent signals, company financials, and contact data on 500M+ businesses to help sales teams identify, prioritize, and engage ideal buyers faster.

  • CRM & ERP Data Enrichment

    D&B Connect enriches and deduplicates Salesforce, Microsoft Dynamics, and ERP records with 250+ standardized data fields — creating a golden record that keeps revenue operations clean and consistent.

Signals powering these use cases

  • Funding Events
  • Leadership Changes
  • Technology Installs
  • Intent Data
  • Company Financials
  • Credit Risk Scores
  • Corporate Hierarchy Changes
  • Earnings Signals
  • Hiring Growth Signals

Snapshot

Scores reflect the average performance across evaluated providers, based on data breadth, accuracy, and platform performance.

Explorium Snapshot

  • Company coverage 3.5
  • Signals depth 5.0
  • Freshness 1.8

6sense Snapshot

  • Company coverage 2.9
  • Signals depth 4.5
  • Freshness 1.0

Dun & Bradstreet Snapshot

  • Company coverage 3.2
  • Signals depth 4.7

Detailed Feature Comparison

Side-by-side analysis of Explorium, 6sense, and Dun & Bradstreet across data coverage, platform capabilities, and technical specifications.

Feature Comparison
Explorium
6sense
Dun & Bradstreet
Data Enrichment
ML Discovery
API Access
REST JSON API with batch support (up to 100 entities), webhooks, sync/async; up to 100 QPS; 99.999% uptime
Full API for real-time enrichment, people and company lookups, and workflow integrations
Full D&B Direct+ REST API; usage-based pricing; custom rate limits; DUNS-anchored matching
SLA
Up to 99.999% uptime; rate limit 200 requests/min per key
Not publicly specified
ISO 27001 certified; enterprise SLA contracts available; AES-256 encryption; TLS in transit
Compliance
GDPR, SOC 2, CCPA, ISO 27001
GDPR, CCPA/CPRA, SOC 2 Type 2, ISO/IEC 27001:2022, ISO/IEC 42001:2023, TRUSTe validated
ISO 27001, GDPR, CCPA, KYC/AML-ready, UBO compliance, SOC compliance available on request
Custom Entities
-
Real-time Lookups
Global Coverage
150M+ companies and 800M+ contacts across 150+ countries
75M+ companies and 481M+ buyer profiles across 200+ countries
500M+ records across 255+ countries; DUNS system in 190+ countries
CRM Integration
Available on custom enterprise plans
Salesforce, HubSpot, Microsoft Dynamics
Native Salesforce and Microsoft Dynamics 365 integrations; HubSpot, SAP, Oracle via API/connector
Platform interface
REST JSON API, MCP server (AgentSource MCP), batch support up to 100 entities, webhooks, sync and async modes
Web application with dashboards, segment builder, and campaign orchestration
Web application (D&B Hoovers), Salesforce embedded app (D&B Connect), API, Chrome extension, Excel/Outlook add-ins
Natural language search
-
Workflow automation
Automation integrations
n8n, Claude, custom webhook integrations
Outreach, Salesloft, Marketo
Marketo, Eloqua, Talend, Informatica, MuleSoft
Company coverage
150M+ company profiles
75M+ company profiles
500M+ global business records across 255+ countries
People coverage
800M+ people profiles (767M+ verified contacts)
481M+ buyer profiles
330M+ contact records globally
Geographic coverage
150+ countries
200+ countries
255+ countries and territories; strongest in North America, UK, Europe, India, China; indirect coverage via Worldwide Network (WWN) alliances
Data sources type
50+ data providers; proprietary ML enrichment; real-time web signals
Proprietary intent network, third-party data, first-party CRM signals, public web
Proprietary DUNS system, 30,000+ data sources, public records, court filings, financial statements, partner alliances, web crawling, user contributions
Global schema consistency
Unified schema across 4,000+ data points globally; consistent API response structure
Unified platform schema across all geographies
Consistent DUNS-anchored schema globally; data depth stronger in North America and Europe
Refresh frequency
Daily for high-velocity signals; weekly for semi-dynamic attributes; monthly/quarterly for stable firmographics
Monthly data verification; intent signals processed continuously
5 million record updates per day; continuous ingestion from 30,000+ sources
Business enrichments
Company size, revenue, industry, tech stack, funding stage, headcount trends, competitive landscape, website traffic
Company size, revenue, industry, technographic stack, account scores
Revenue, employee count, industry (SIC/NAICS), DUNS number, corporate family tree, UBO mapping, credit scores (PAYDEX, D&B Rating), legal status, payment history
Prospect enrichments
Job title, seniority, verified email, phone, LinkedIn URL, job history, people events
Contact-level emails, phone numbers, roles, seniority, engagement history
Contact name, title, seniority, direct email, direct dial, LinkedIn profile, department
Enrichment categories
Firmographics, technographics, intent, funding, events, contact, website signals, lookalikes
Firmographics, technographics, intent, predictive scores, contact data
Firmographics, financials, corporate hierarchies, technographics, contact data, intent signals, credit risk, compliance data
Intent data
Event signals
Company events (20+ types), people events (5+ types), funding rounds, acquisitions, hiring surges
Web visits, content consumption, ad engagement, CRM activity
Funding rounds, leadership changes, technology installs, job postings, earnings calls, acquisition activity, court filings
Technographics
Hiring and growth signals
Matching precision
98% company accuracy; 95% people accuracy
AI-powered account and contact matching with predictive confidence scoring
DUNS Number as universal entity identifier; proprietary entity matching engine used globally
Confidence scoring
Validation methodology
Advanced ML-based deduplication; 98%+ company accuracy; 95% people accuracy
15+ online sources cross-verified monthly; AI-based deduplication
Multi-source triangulation, DUNS matching algorithm, in-house data analysts, automated verification pipelines
Deduplication logic
Advanced ML-based deduplication across 50+ data providers
AI-based entity resolution across company and contact records
D&B Connect provides automated deduplication against DUNS master records; golden record management for CRM/ERP
API availability
QPS performance
Up to 100 QPS; 200 requests/min per API key
Real-time enrichment API; specific QPS not publicly disclosed
Custom SLA-based rate limits for enterprise API customers
CRM integrations
Custom plan — CRM integrations available
Salesforce, HubSpot, Microsoft Dynamics
Salesforce (native), Microsoft Dynamics 365 (native), HubSpot, SAP, Oracle
Data warehouse support
Custom plan — warehouse ingestion available
Available via data exports and integrations
Bulk data delivery via file transfer; integrations with data warehouses available for enterprise
Bulk data delivery
Claude Connector
ChatGPT App
Custom MCP
Claude Plugin
ChatGPT Plugin
OpenClaw Plugin
Skills
16
4
-
GDPR compliance
CCPA support
SOC 2
ISO certifications
ISO 27001
ISO/IEC 27001:2022, ISO/IEC 42001:2023
ISO 27001
SLA uptime
Up to 99.999% uptime SLA
Not publicly disclosed
ISO 27001 certified; enterprise SLA agreements available; SOC compliance details available on request
Pricing model
Usage-based API credits with custom enterprise plans
Modular subscription
Tiered subscription for SMB (Essentials); custom-quoted for Enterprise
Credit system
Credit-based; 100 credits on free trial; self-serve and custom plans scale with volume
50 credits/month on free plan; paid credit packages negotiated per contract
Credit-based for Essentials (1,800 company + 1,800 contact credits); API is usage-based
Tier structure
Free trial, Self-serve, Custom Enterprise
Free + custom enterprise modules (no named paid tiers as of 2025)
Essentials ($49/mo or $529/yr, up to 3 users), Enterprise (custom, $25K+/yr)
Free trial details
30-day free trial with 100 credits; covers API and MCP access
Permanent free plan with 50 credits/month; no time-limited free trial
Free trial available for D&B Hoovers Essentials; no credit card required; limited access to search and company profiles
Budget commitment options
Custom enterprise plans with volume negotiation
Annual minimum; multi-year discounts available
Annual discounts available; multi-year contracts negotiable for Enterprise
Custom plans available
Bulk deals support
Resell rights
-
-

Pricing

Compare pricing models, flexibility, and commitment structure.

Pricing Dimension
Explorium
6sense
Dun & Bradstreet
Pricing Model
Usage-based with custom enterprise plans
Modular subscription; base Sales Intelligence license plus configurable add-on modules
Credit-based tiered subscription; Essentials self-serve, Enterprise custom-quoted
Commitment Structure
One-time or custom; no mandatory annual lock-in on self-serve
Annual contracts required; multi-year agreements common for enterprise
Monthly or annual for Essentials; annual contract required for Enterprise
Payment Recurrence
One-time or custom
Annual
Monthly or Annual
Free Trial
30-day free trial with 100 credits; no credit card required
Free plan available with 50 credits/month; no time-limited trial
Free trial available for D&B Hoovers via dnb.com; no credit card required
Enterprise Customization
Yes — custom plans include CRM integrations, warehouse ingestion, resell rights, and dedicated support
Fully custom — seat count, data volume, module selection, and advertising budget all negotiated
Fully customizable enterprise packages with dedicated account management, implementation support, and SLA agreements
Onboarding Model
Self-serve for API and MCP; dedicated onboarding for enterprise custom plans
Guided onboarding with professional services; fees range from $10,000 to $50,000+
Self-serve for Essentials; white-glove onboarding for Enterprise with professional services available

What Experts Say

V

Verified Customer

Head of Growth, B2B SaaS

"Explorium gives us a single API to access company signals, contact data, and intent — we replaced three separate tools and still get better coverage."
Verified User for Explorium
V

Verified G2 Reviewer

Digital Sales Representative, Enterprise Technology

"I like how it helps us identify high-intent accounts and aids in prioritizing and routing. What I like most is how naturally it fits into Salesforce — it becomes part of our daily workflow rather than a separate tool."
Verified User for 6sense
V

Verified G2 Reviewer

Market Intelligence Analyst, Enterprise Financial Services

"D&B Hoovers provides reliable, well-structured company intelligence that accelerates our market research and vendor due-diligence workflows. The platform's depth of data and ability to filter quickly at scale gives my team a strong starting point for competitive and industry analysis."
Verified User for Dun & Bradstreet

Frequently Asked Questions

Is 6sense better than Dun & Bradstreet?

It depends on your use case. 6sense The agent-powered Revenue Intelligence platform that uncovers and converts dark pipeline Dun & Bradstreet The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform

What is the difference between 6sense and Dun & Bradstreet?

See the feature-by-feature comparison above. In short: 6sense focuses on The agent-powered Revenue Intelligence platform that uncovers and converts dark pipeline while Dun & Bradstreet focuses on The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform.

How much does 6sense cost compared to Dun & Bradstreet?

6sense pricing model: Modular subscription with add-on credits. Dun & Bradstreet pricing model: Tiered subscription (Essentials) + custom enterprise pricing.

Is 6sense or Dun & Bradstreet better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than 6sense?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform 6sense The agent-powered Revenue Intelligence platform that uncovers and converts dark pipeline

What is the difference between Explorium and 6sense?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while 6sense focuses on The agent-powered Revenue Intelligence platform that uncovers and converts dark pipeline.

How much does Explorium cost compared to 6sense?

Explorium pricing model: Usage-based with custom plans. 6sense pricing model: Modular subscription with add-on credits.

Is Explorium or 6sense better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than Dun & Bradstreet?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform Dun & Bradstreet The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform

What is the difference between Explorium and Dun & Bradstreet?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while Dun & Bradstreet focuses on The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform.

How much does Explorium cost compared to Dun & Bradstreet?

Explorium pricing model: Usage-based with custom plans. Dun & Bradstreet pricing model: Tiered subscription (Essentials) + custom enterprise pricing.

Is Explorium or Dun & Bradstreet better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Does Explorium have an MCP server?

Yes. Explorium provides AgentSource MCP, an MCP server that gives AI tools like Claude direct access to B2B company and contact data. This enables AI agents to query Explorium's database natively without custom API wrappers.

What is Explorium's data accuracy?

Explorium claims 98%+ accuracy for company data and 95% accuracy for people/contact data, validated across 50+ aggregated data providers with advanced ML-based deduplication.

What is Explorium's API rate limit?

The default rate limit is 200 requests per minute per API key. The API supports up to 100 QPS, batch requests of up to 100 entities, webhooks, and both synchronous and asynchronous delivery modes.

Does Explorium offer a free trial?

Yes. Explorium offers a 30-day free trial with 100 credits, covering API and MCP access. Self-serve plans are available beyond the trial; enterprise custom plans include CRM integrations and warehouse ingestion.

What is Explorium's data refresh rate?

High-velocity signals (intent, events, hiring) refresh daily. Semi-dynamic attributes refresh weekly. Stable firmographic fields refresh monthly or quarterly.

How does Explorium compare to ZoomInfo or Apollo for coverage?

Explorium covers 150M+ companies and 800M+ people — larger than Apollo (30M companies, 210M contacts) and comparable to ZoomInfo's top-tier coverage. Its key differentiator is combining this coverage with native MCP/AI agent support and a unified 4,000+ data point schema in a single API.

What makes 6sense's intent data different from other providers?

6sense claims nearly 10x the intent coverage of competing providers, tracking over 16,000 B2B intent topics across 4.9 million unique domains via billions of monthly interactions. Unlike point-in-time snapshots, 6sense aggregates signals continuously from search, trade publications, forums, and communities, then uses BERT-based machine learning to understand the meaning behind content consumption — not just keyword matching.

Does 6sense offer a free plan or free trial?

6sense offers a permanent free plan that provides 50 credits per month, giving individual users access to basic Sales Intelligence features including company and contact lookups across 200+ countries. There is no time-limited free trial for paid tiers — access to predictive AI, intent data, and advertising modules requires a paid contract.

How does 6sense pricing work in 2026?

In 2025, 6sense eliminated named pricing tiers and moved to a modular structure. Buyers configure a base Sales Intelligence license and add modules such as Predictive AI, Data Credits, AI Email, and Advertising. All paid contracts are custom-quoted via sales, with mid-market teams typically paying $40,000–$55,000/year (median ~$55,211 per Vendr data) and enterprise deals exceeding $100,000–$200,000/year. Annual contracts are required with no monthly billing option.

What security and compliance certifications does 6sense hold?

6sense holds SOC 2 Type 2 certification covering all five AICPA Trust Services Criteria (Security, Privacy, Availability, Confidentiality, and Processing Integrity), ISO/IEC 27001:2022 for information security management, ISO/IEC 42001:2023 for AI governance, and annual TRUSTe GDPR and CCPA validations. The platform complies with GDPR, CCPA/CPRA, and the UK-US and Swiss-US Data Privacy Framework.

Which CRMs and sales tools does 6sense integrate with natively?

6sense natively integrates with Salesforce, HubSpot, and Microsoft Dynamics for CRM synchronization, and with Outreach and Salesloft for sales engagement. Notably, Pipedrive and Zapier are not supported natively. The platform also offers a full API for real-time enrichment and custom integrations into internal systems.

How many company and contact profiles does 6sense cover globally?

6sense provides access to 75M+ company profiles and 481M+ buyer profiles spanning 200+ countries. Data is verified through 15+ online sources and updated monthly, with intent signals processed on a continuous basis.

Does 6sense have a Claude Code Skill or Claude Plugin?

Not officially — 6sense has a custom MCP server that can be used with Claude, but no dedicated Claude Code plugin or skill. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.

What is the DUNS Number and why does it matter?

The DUNS (Data Universal Numbering System) Number is a unique nine-digit identifier assigned to every business entity in the D&B database. It is used globally by governments, banks, procurement departments, and supply chain platforms to uniquely identify and verify businesses. Over 190 countries recognize the DUNS Number, and it is required for U.S. federal contracts and many international business registrations.

How is D&B Hoovers different from D&B Connect?

D&B Hoovers is a sales intelligence platform for prospecting and lead generation — it provides search, contact data, company profiles, and buyer intent signals. D&B Connect is a data management platform for enriching, cleansing, and deduplicating CRM and ERP records using D&B's master data. Many enterprise customers use both in combination.

Does Dun & Bradstreet offer a free trial?

Yes. D&B Hoovers offers a free trial accessible directly from dnb.com with no credit card required. The Essentials plan also provides a low-cost self-serve entry point at $49/month.

How accurate and fresh is D&B's data?

D&B updates 5 million records daily from 30,000+ proprietary sources. Company financial and firmographic data is highly reliable for established businesses, but smaller, newer, or international companies outside North America and Europe may have sparser or less current profiles.

Is Dun & Bradstreet GDPR and compliance-ready?

Yes. Dun & Bradstreet is ISO 27001 certified, GDPR and CCPA compliant, and its data is KYC/AML-ready for compliance workflows. Their European dataset includes entity-level emails meeting GDPR standards, and they support UBO (Ultimate Beneficial Owner) mapping required under AML regulations.

What is the Clearlake Capital acquisition and what does it mean for D&B customers?

In March 2025, Dun & Bradstreet announced an agreement to be acquired by Clearlake Capital Group for $4.1 billion cash in a transaction valued at $7.7 billion including debt. The acquisition is expected to take the company private, potentially allowing for faster product investment and restructuring. Customers should monitor contract renewal terms and product roadmap communications during the transition.

Does Dun & Bradstreet have a Claude Code Skill or Claude Plugin?

Dun & Bradstreet does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.