Explorium vs Bombora vs Prospeo

Objective, side-by-side analysis of Explorium, Bombora, and Prospeo to help you evaluate features, pricing, and performance and find the perfect fit for your data needs.

Explorium

4.8

The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform

  • API
  • Free Trial
  • GDPR Compliance

Bombora

4.4

The original B2B intent data provider, powered by the industry's largest consent-based publisher cooperative

  • API
  • GDPR Compliance

Prospeo

4.5

Fast, accurate email and mobile finder with best-in-class LinkedIn Sales Navigator integration and a pay-only-for-valid-results credit model

  • API
  • Free Trial
  • GDPR Compliance

Primary Use Cases

Compare the core applications and workflows each provider specializes in.

Explorium

  • GTM Agents

    Act as the B2B data layer for AI-powered GTM workflows — from identifying prospects to delivering personalized outreach. Supports MCP-native access via Claude and other AI agents.

  • ABM Targeting

    Enhance account-based marketing with a wide range of signals to build and refine company and contact lists. Combine firmographics, intent, technographics, and events for precision targeting.

  • AI Recruiting

    Build recruiting automation systems on top of a premium B2B data layer. Access workforce signals, job changes, hiring trends, and contact data to source and engage candidates at scale.

Signals powering these use cases

  • Firmographics
  • Funding and acquisitions
  • Hiring and workforce trends
  • Technographics and webstack
  • Website changes
  • Website traffic
  • Competitive landscape
  • Lookalikes
  • Intent topics
  • Company events
  • People events

Bombora

  • Account Prioritization

    Identify and rank the accounts actively researching your category right now using Company Surge® scores, so reps focus effort only on in-market buyers.

  • ABM Campaign Targeting

    Build precise audience segments from intent topic surges and activate them across LinkedIn Ads, programmatic display, and marketing automation platforms.

  • Churn Prevention & Upsell

    Monitor existing customers for surges on competitor or adjacent-product topics to trigger retention plays or identify expansion opportunities before they go to market.

Signals powering these use cases

  • Company Surge® topic scoring
  • Content consumption signals across 5,000+ B2B publisher sites
  • Account-level intent surge spikes
  • Competitive displacement signals
  • Churn risk / competitive research alerts
  • Upsell opportunity detection

Prospeo

  • LinkedIn & Sales Navigator Email Extraction

    Export leads directly from LinkedIn and Sales Navigator searches and enrich them with triple-verified email addresses and mobile numbers in bulk. The Chrome extension captures prospect data on the fly while browsing LinkedIn profiles without leaving the page.

  • Bulk Contact Enrichment

    Upload CSV files of prospects and enrich them at scale with email addresses, phone numbers, and 50+ firmographic data points. Credits are only charged for verified VALID results — CATCH_ALL and not-found results are free, making bulk enrichment cost-efficient.

  • Data Enrichment API

    Access Prospeo's enrichment capabilities programmatically via a developer-friendly API that returns clean JSON responses with millisecond latency and 99.99% uptime SLA. Revenue operations teams use it to enrich CRM records automatically or power custom data pipelines.

Signals powering these use cases

No signals available

Snapshot

Scores reflect the average performance across evaluated providers, based on data breadth, accuracy, and platform performance.

Explorium Snapshot

  • Company coverage 3.5
  • Signals depth 5.0
  • Freshness 1.8

Bombora Snapshot

  • Company coverage 1.1
  • Signals depth 3.6
  • Freshness 1.7

Prospeo Snapshot

Detailed Feature Comparison

Side-by-side analysis of Explorium, Bombora, and Prospeo across data coverage, platform capabilities, and technical specifications.

Feature Comparison
Explorium
Bombora
Prospeo
Data Enrichment
ML Discovery
API Access
REST JSON API with batch support (up to 100 entities), webhooks, sync/async; up to 100 QPS; 99.999% uptime
Yes, available for programmatic data access and platform integrations
Full enrichment API with JSON responses and 99.99% uptime SLA
SLA
Up to 99.999% uptime; rate limit 200 requests/min per key
-
99.99% uptime
Compliance
GDPR, SOC 2, CCPA, ISO 27001
SOC 2 Type II, GDPR compliant, CCPA compliant; consent-based co-op model
GDPR compliant — processes professional B2B data only, supports data subject rights
Custom Entities
-
Real-time Lookups
Global Coverage
150M+ companies and 800M+ contacts across 150+ countries
Global domain tracking; deepest coverage in English-language B2B markets
Global LinkedIn coverage with 7-day refresh
CRM Integration
Available on custom enterprise plans
Native Salesforce AppExchange app; HubSpot and Dynamics integrations available
HubSpot and Salesforce native integrations
Platform interface
REST JSON API, MCP server (AgentSource MCP), batch support up to 100 entities, webhooks, sync and async modes
Web UI, Salesforce App, HubSpot integration, API, and direct platform partner activations
Web dashboard, Chrome extension, CSV bulk upload, API
Natural language search
Workflow automation
Automation integrations
n8n, Claude, custom webhook integrations
Marketo, Eloqua, Pardot, 6sense, Terminus, RollWorks, DemandBase
Zapier, Instantly, Clay
Company coverage
150M+ company profiles
4.9 million+ unique domains tracked monthly
-
People coverage
800M+ people profiles (767M+ verified contacts)
Company-level only; no individual contact data
-
Geographic coverage
150+ countries
Global, with primary depth in North America and Western Europe
Global, with strongest coverage for profiles on LinkedIn
Data sources type
50+ data providers; proprietary ML enrichment; real-time web signals
Consent-based Data Co-op of 5,000+ B2B publisher and brand sites (86% exclusive to Bombora)
Proprietary database + LinkedIn enrichment + real-time verification
Global schema consistency
Unified schema across 4,000+ data points globally; consistent API response structure
Consistent topic taxonomy across all markets via NLP and BERT-based ML
Consistent email + firmographic schema globally
Refresh frequency
Daily for high-velocity signals; weekly for semi-dynamic attributes; monthly/quarterly for stable firmographics
Weekly surge score updates; co-op data ingested daily
7-day data refresh cycle — fastest among major email finders
Business enrichments
Company size, revenue, industry, tech stack, funding stage, headcount trends, competitive landscape, website traffic
Company Surge® scores by topic, industry, firmographics via partner integrations
Company name, domain, industry, headcount, location
Prospect enrichments
Job title, seniority, verified email, phone, LinkedIn URL, job history, people events
No direct people enrichment; integrates with contact data providers
Verified email, mobile number, LinkedIn URL, job title, full name
Enrichment categories
Firmographics, technographics, intent, funding, events, contact, website signals, lookalikes
Intent topic scores, Company Surge® analytics, audience segmentation, measurement
Email (verified), mobile number, LinkedIn profile URL, company firmographics (50+ data points)
Intent data
Event signals
Company events (20+ types), people events (5+ types), funding rounds, acquisitions, hiring surges
Content consumption events, page-level engagement, research intensity spikes
-
Technographics
Hiring and growth signals
Matching precision
98% company accuracy; 95% people accuracy
Account/domain-level matching; no individual-level signal attribution
92% match rate on enrichment API; 98% claimed email accuracy for verified results
Confidence scoring
Validation methodology
Advanced ML-based deduplication; 98%+ company accuracy; 95% people accuracy
Consent-based co-op model with publisher data agreements; BERT NLP topic classification
5-step proprietary verification: MX record check, SMTP ping, catch-all detection, syntax validation, domain validation
Deduplication logic
Advanced ML-based deduplication across 50+ data providers
Domain-level deduplication and normalization across publisher network
Platform handles deduplication in bulk upload workflows
API availability
QPS performance
Up to 100 QPS; 200 requests/min per API key
-
Millisecond latency
CRM integrations
Custom plan — CRM integrations available
Salesforce (native AppExchange app), HubSpot, Microsoft Dynamics
HubSpot (native), Salesforce (native), Clay (native)
Data warehouse support
Custom plan — warehouse ingestion available
Available via data delivery partnerships and integrations
-
Bulk data delivery
Claude Connector
ChatGPT App
Custom MCP
Claude Plugin
ChatGPT Plugin
OpenClaw Plugin
Skills
16
-
-
GDPR compliance
CCPA support
-
SOC 2
-
ISO certifications
ISO 27001
-
-
SLA uptime
Up to 99.999% uptime SLA
-
99.99% uptime
Pricing model
Usage-based API credits with custom enterprise plans
Custom annual contract
Credit-based (pay only for valid results)
Credit system
Credit-based; 100 credits on free trial; self-serve and custom plans scale with volume
No credit system; pricing based on topic and signal volume
1 credit per valid email found; CATCH_ALL and not-found are free
Tier structure
Free trial, Self-serve, Custom Enterprise
Basic Company Surge / Enhanced Plans / Full Audience Solutions
Free → Starter ($39) → Growth tiers → Custom enterprise
Free trial details
30-day free trial with 100 credits; covers API and MCP access
No free trial available
Free plan with 75 credits/month — no time limit
Budget commitment options
Custom enterprise plans with volume negotiation
Annual commitment only
Month-to-month subscription; no annual lock-in
Custom plans available
Bulk deals support
Resell rights
-
-

Pricing

Compare pricing models, flexibility, and commitment structure.

Pricing Dimension
Explorium
Bombora
Prospeo
Pricing Model
Usage-based with custom enterprise plans
Custom enterprise contract, no self-serve option
Monthly credit-based subscription
Commitment Structure
One-time or custom; no mandatory annual lock-in on self-serve
Annual contracts only; no monthly option
Month-to-month; no annual commitment required
Payment Recurrence
One-time or custom
Annual
Monthly
Free Trial
30-day free trial with 100 credits; no credit card required
No free trial offered
Free plan with 75 credits/month
Enterprise Customization
Yes — custom plans include CRM integrations, warehouse ingestion, resell rights, and dedicated support
Fully customizable by topic set, volume, integrations, and data delivery method
Custom pricing available for high-volume needs
Onboarding Model
Self-serve for API and MCP; dedicated onboarding for enterprise custom plans
Dedicated customer success and implementation team
Self-serve; no onboarding required

What Experts Say

V

Verified Customer

Head of Growth, B2B SaaS

"Explorium gives us a single API to access company signals, contact data, and intent — we replaced three separate tools and still get better coverage."
Verified User for Explorium
V

Verified Reviewer

Director of Demand Generation, Enterprise SaaS

"Bombora's Company Surge data has transformed how we prioritize our pipeline. We can see which accounts are actively researching our space and focus our reps and ad spend there — it's dramatically shortened our sales cycles."
Verified User for Bombora
V

Verified G2 Reviewer

Head of Sales Development, B2B SaaS

"The accuracy of valid emails and the LinkedIn enrichment profile you can use inside Clay is excellent. It's become a core part of our outbound stack — clean data, easy to use, and the API is rock solid."
Verified User for Prospeo

Frequently Asked Questions

Is Bombora better than Prospeo?

It depends on your use case. Bombora The original B2B intent data provider, powered by the industry's largest consent-based publisher cooperative Prospeo Fast, accurate email and mobile finder with best-in-class LinkedIn Sales Navigator integration and a pay-only-for-valid-results credit model

What is the difference between Bombora and Prospeo?

See the feature-by-feature comparison above. In short: Bombora focuses on The original B2B intent data provider, powered by the industry's largest consent-based publisher cooperative while Prospeo focuses on Fast, accurate email and mobile finder with best-in-class LinkedIn Sales Navigator integration and a pay-only-for-valid-results credit model.

How much does Bombora cost compared to Prospeo?

Bombora pricing model: Custom annual contract. Prospeo pricing model: Credit-based subscription.

Is Bombora or Prospeo better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than Bombora?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform Bombora The original B2B intent data provider, powered by the industry's largest consent-based publisher cooperative

What is the difference between Explorium and Bombora?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while Bombora focuses on The original B2B intent data provider, powered by the industry's largest consent-based publisher cooperative.

How much does Explorium cost compared to Bombora?

Explorium pricing model: Usage-based with custom plans. Bombora pricing model: Custom annual contract.

Is Explorium or Bombora better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than Prospeo?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform Prospeo Fast, accurate email and mobile finder with best-in-class LinkedIn Sales Navigator integration and a pay-only-for-valid-results credit model

What is the difference between Explorium and Prospeo?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while Prospeo focuses on Fast, accurate email and mobile finder with best-in-class LinkedIn Sales Navigator integration and a pay-only-for-valid-results credit model.

How much does Explorium cost compared to Prospeo?

Explorium pricing model: Usage-based with custom plans. Prospeo pricing model: Credit-based subscription.

Is Explorium or Prospeo better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Does Explorium have an MCP server?

Yes. Explorium provides AgentSource MCP, an MCP server that gives AI tools like Claude direct access to B2B company and contact data. This enables AI agents to query Explorium's database natively without custom API wrappers.

What is Explorium's data accuracy?

Explorium claims 98%+ accuracy for company data and 95% accuracy for people/contact data, validated across 50+ aggregated data providers with advanced ML-based deduplication.

What is Explorium's API rate limit?

The default rate limit is 200 requests per minute per API key. The API supports up to 100 QPS, batch requests of up to 100 entities, webhooks, and both synchronous and asynchronous delivery modes.

Does Explorium offer a free trial?

Yes. Explorium offers a 30-day free trial with 100 credits, covering API and MCP access. Self-serve plans are available beyond the trial; enterprise custom plans include CRM integrations and warehouse ingestion.

What is Explorium's data refresh rate?

High-velocity signals (intent, events, hiring) refresh daily. Semi-dynamic attributes refresh weekly. Stable firmographic fields refresh monthly or quarterly.

How does Explorium compare to ZoomInfo or Apollo for coverage?

Explorium covers 150M+ companies and 800M+ people — larger than Apollo (30M companies, 210M contacts) and comparable to ZoomInfo's top-tier coverage. Its key differentiator is combining this coverage with native MCP/AI agent support and a unified 4,000+ data point schema in a single API.

How does Bombora's Data Co-op differ from other intent data providers?

Bombora operates a consent-based cooperative of 5,000+ B2B publisher sites, 86% of which share data exclusively with Bombora. Unlike providers that scrape publicly available web data or rely on third-party data brokers, Bombora's publishers actively contribute first-party content consumption data under direct data agreements. This means the signals are higher quality, fully consent-based, and not available to competitors — a structural moat that's difficult to replicate.

Does Bombora provide individual-level (person-level) intent data?

No. Bombora's Company Surge® data is aggregated at the company/domain level to protect individual privacy. It tells you that a company is researching a topic but does not identify which specific employee is doing the research. Many customers pair Bombora with a contact data provider like ZoomInfo, Cognism, or Apollo to map intent signals to specific buying committee members.

What is Company Surge® and how are scores calculated?

Company Surge® is Bombora's core product. It uses BERT-based machine learning and natural language processing to analyze billions of monthly content consumption events across its publisher network, then calculates a surge score (0–100) for each company and topic combination. A high surge score means a company's research activity on that topic is significantly above its historical baseline — indicating active in-market behavior.

Can Bombora intent data be used without a dedicated ABM platform?

Yes. Bombora integrates natively with Salesforce (via AppExchange), HubSpot, Marketo, and Eloqua, so teams can receive surge alerts and scores directly inside their existing CRM and MAP without needing a separate ABM platform. However, pairing it with an ABM platform like 6sense, Terminus, or Demandbase unlocks more sophisticated audience activation and cross-channel orchestration.

Is Bombora intent data compliant with GDPR and CCPA?

Yes. Because Bombora signals are aggregated at the company level and contain no personally identifiable information, they fall outside the scope of individual privacy regulations. Publisher sites in the co-op maintain proper consent mechanisms, and Bombora is SOC 2 Type II certified. Bombora also publishes formal Data Processing Agreements for EU customers requiring GDPR documentation.

How long does it take to see value after signing a Bombora contract?

Most customers begin receiving surge data within 2–4 weeks of contract signing, following a setup period for topic selection and CRM/MAP integration. Customers with existing Salesforce or HubSpot setups using Bombora's native apps typically go live fastest. Seeing measurable pipeline impact generally requires 60–90 days of active use as teams calibrate topic selection and activation playbooks.

Does Bombora have a Claude Code Skill or Claude Plugin?

Bombora does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.

How does Prospeo's credit system work for CATCH_ALL emails?

Prospeo only charges credits when it returns a VALID verified email address — one that has passed all 5 steps of its verification process and is confirmed deliverable. CATCH_ALL emails (domains that accept all incoming mail, making deliverability uncertain) and contacts where no email is found are returned without consuming any credits. This means your per-valid-email cost is predictable and you are not paying for results that would bounce.

Why does Prospeo's bulk match rate sometimes appear lower than the claimed 92%?

The 92% match rate refers to the enrichment API when queried with a full name and verified company domain. In large bulk Sales Navigator exports, the match rate can drop significantly (sometimes to 15-20%) because the input data quality is lower — incorrect company names, job title changes, or people who have since left LinkedIn. The headline accuracy figure of 98% applies to emails that are returned as VALID, not to the share of a list that can be found at all.

How does Prospeo integrate with Clay?

Prospeo has a native Clay integration that makes it one of the preferred email enrichment sources within Clay workflows. Clay users can add a Prospeo enrichment step in any table to find and verify email addresses using Prospeo's API credits. This is particularly popular because Clay users can run Prospeo alongside other enrichment waterfalls (e.g., Apollo, Hunter) to maximize match rates while controlling cost.

What makes Prospeo's 7-day data refresh different from other email finders?

Most email finder databases are refreshed on a monthly or quarterly basis. Prospeo's 7-day refresh cycle means contact email validity is rechecked weekly, which reduces the likelihood that an email that was valid last month has since bounced due to the person changing jobs or the company updating its email infrastructure. This translates to better deliverability rates on outbound campaigns built from Prospeo data.

Does Prospeo support mobile phone number finding, or only emails?

Yes — Prospeo includes a Mobile Finder feature that surfaces B2B mobile phone numbers for prospects in addition to email addresses. Mobile number coverage is more limited than email coverage (as is true across the industry), but Prospeo describes its phone data as 'exclusive B2B phone data' that is separate from its email verification pipeline. Mobile lookups are available as part of the same credit-based pricing model.

Does Prospeo have a Claude Code Skill or Claude Plugin?

Prospeo does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.