Cognism

An objective overview of Cognism — data coverage, key features, pricing, and performance to help you decide if it fits your data needs.

Cognism

4.6

The #1 choice in premium sales intelligence for EMEA-focused GTM teams, differentiated by phone-verified Diamond Data®, compliance-first data practices, and deep European coverage

  • API
  • Free Trial
  • GDPR
Compare Cognism
100M+
Company Profiles
440M+
People Profiles
Selected Customers
IBM • Asana • Notion • Mollie • Lead Forensics • ComplyAdvantage • SingleStore • Druva • Keboola • Televerde

Primary Use Cases

EMEA Outbound Prospecting

Build targeted prospect lists of verified decision-makers across Europe, UK, DACH, Nordics, and Benelux with phone-verified mobile numbers delivering 3x higher connect rates.

Signal-Based Selling

Trigger timely outreach using real-time buyer signals — funding rounds, C-suite job changes, hiring surges, and M&A activity — to prioritize in-market accounts.

CRM Enrichment & Data Quality

Continuously enrich CRM records via real-time API or batch delivery to Salesforce, HubSpot, Snowflake, BigQuery, and Amazon S3, eliminating stale data and saving ~10 hours/week.

Signals powering these use cases

  • Job changes and C-suite transitions
  • Funding rounds and investment alerts
  • Company hiring trends and growth signals
  • Mergers and acquisitions
  • Technographic data (20,000+ technologies tracked)
  • Intent data (11,000+ topics)

Snapshot

Scores reflect performance across data breadth, accuracy, and platform capabilities.

Cognism Snapshot

  • Company coverage 4.4
  • Signals depth 4.0

Features & Capabilities

A detailed breakdown of Cognism across data coverage, platform capabilities, and technical specifications.

Feature
Cognism
Data Enrichment
ML Discovery
API Access
REST API with real-time lookups and batch delivery; developer portal at developers.cognism.com
SLA
SOC 2 Type II attested; specific uptime not publicly disclosed
Compliance
GDPR, CCPA, PECR, SOC 2 Type II, ISO 27001, ISO 27701; screens 15 international DNC registries
Custom Entities
Real-time Lookups
Global Coverage
Global; primary strength in EMEA; 90%+ director-level+ EU coverage
CRM Integration
Salesforce, HubSpot, Pipedrive, Microsoft Dynamics, Bullhorn, Outreach, Salesloft
Platform interface
Web application (Sales Companion), Chrome extension for LinkedIn/CRM, API
Natural language search
Workflow automation
Automation integrations
Outreach, Salesloft, Zapier
Company coverage
Global; hundreds of millions; strongest in UK, DACH, Nordics, Benelux, France; 90%+ director-level+ EU coverage
People coverage
Hundreds of millions globally; 10M+ phone-verified Diamond Data; 2x mobile volume vs. competitors in EMEA
Geographic coverage
Primary strength in EMEA (UK, Germany, France, Benelux, Nordics, DACH); also covers North America and APAC; weaker in APAC and US SMB
Data sources type
Proprietary AI fusion engine: public registries, company websites, press releases, news, human verification, and customer feedback loop; 5-step validation
Global schema consistency
Consistent schema; EMEA data notably more complete than APAC
Refresh frequency
Director-level contacts refreshed every 30 days; continuous DNC list scrubbing
Business enrichments
Company revenue, headcount, industry, HQ location, technographic stack (20,000+ technologies), funding history, M&A activity, hiring trends
Prospect enrichments
Full name, job title, business email, mobile (incl. Diamond phone-verified), work history, LinkedIn profile
Enrichment categories
Contact enrichment (email, mobile, title), company enrichment (revenue, headcount, industry), technographics, intent data, signal data
Intent data
Event signals
Funding rounds, C-suite job changes, hiring surges, mergers and acquisitions, technology adoption changes
Technographics
Hiring and growth signals
Matching precision
98% match rate (customer testimonial vs. 72% for ZoomInfo); proprietary confidence scoring
Confidence scoring
Validation methodology
5-step AI fusion: confidence scoring, ML model validation, 15-country DNC check, human data scientist verification, customer feedback loop
Deduplication logic
Proprietary AI matching; CRM import matching on domain, company name, and country
API availability
QPS performance
Real-time REST API; enrichment within seconds; scales from hundreds to millions of records
CRM integrations
Salesforce, HubSpot, Pipedrive, Microsoft Dynamics, Bullhorn
Data warehouse support
Snowflake, Amazon S3, Google BigQuery via scheduled batch delivery
Bulk data delivery
Claude Connector
ChatGPT App
Custom MCP
Claude Plugin
ChatGPT Plugin
OpenClaw Plugin
Skills
-
GDPR compliance
CCPA support
SOC 2
ISO certifications
ISO 27001, ISO 27701
SLA uptime
SOC 2 Type II attested; specific uptime SLA not publicly disclosed
Pricing model
Platform fee + per-seat annual; Grow ~$15K platform + $1.5K/seat/yr; Elevate ~$25K platform + $2.5K/seat/yr
Credit system
Export-based; Grow: 3 contact list exports; Elevate: 10 exports; unlimited admin access on both
Tier structure
Grow (contact data, emails, mobiles, CRM integrations) and Elevate (adds job change signals, funding alerts, hiring data, M&A, intent data, technographics)
Free trial details
No free trial; no self-serve sign-up; demo required
Budget commitment options
Annual upfront only; multi-year discounts on request
Custom plans available
Bulk deals support
Resell rights

Pricing Overview

Pricing model, flexibility, and commitment structure.

Pricing Model
Platform license + per-seat annual subscription; no self-serve or monthly option
Commitment Structure
Annual contract with upfront payment; 10-15% renewal increases typical
Payment Recurrence
Annual
Free Trial
No free trial; demo required to receive a quote
Enterprise Customization
Yes; custom packages available with dedicated onboarding
Onboarding Model
Guided onboarding included; premium packages at additional cost ($500–$1,500)

What Experts Say

J

Jonny Fianu

Global Head of Revenue Operations, ComplyAdvantage

"It's chalk and cheese. Coverage is wider and mobile phone numbers are substantially better. We saw a 15% increase in our conversion rate after switching to Cognism."
Verified User for Cognism

Frequently Asked Questions

What is Cognism?

Cognism The #1 choice in premium sales intelligence for EMEA-focused GTM teams, differentiated by phone-verified Diamond Data®, compliance-first data practices, and deep European coverage

How much does Cognism cost?

Cognism pricing model: Platform license fee plus per-seat annual subscription; custom quotes only.

What makes Diamond Data® different from standard mobile numbers?

Diamond Data® contacts are human-verified — Cognism's team actually calls each number to confirm the correct person answers before adding it to the dataset. This results in 3x higher connect rates vs. industry average and 87% list-level connection rate. Verified numbers delivered within 48 hours of request.

How does Cognism handle GDPR compliance?

Cognism processes contact data under GDPR's legitimate interest lawful basis (Article 6.1(f)) and conducts Legitimate Interest Assessments. Data is scrubbed against 15 international DNC registries including UK TPS/CTPS, US, Australia, Germany, and France. Also ISO 27701, SOC 2 Type II, and ISO 27001 certified.

Can Cognism deliver data to our data warehouse?

Yes. Cognism's DaaS offering supports batch delivery directly to Snowflake, Amazon S3, and Google BigQuery, in addition to real-time REST API enrichment — enabling integration into analytics pipelines and custom workflows.

How does Cognism's EMEA coverage compare to US-centric alternatives?

Cognism claims 180% more contacts in the UK and 250%+ more in France and Germany vs. other major providers. 90%+ coverage of director-level+ contacts in the EU. However, US SMB and APAC data are acknowledged to be significantly weaker than EMEA.

What buyer signals does Cognism offer and which tier unlocks them?

Signals are exclusive to the Elevate tier: job changes, C-suite transitions, funding rounds, hiring data, M&A, intent data (12 topics included, more as add-ons), and technographic data (12 technologies, from 20,000+ tracked). The Grow tier provides contact and company data only.

Does Cognism have a Claude Code Skill or Claude Plugin?

Cognism does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.