Explorium vs Dun & Bradstreet vs The Companies API

Objective, side-by-side analysis of Explorium, Dun & Bradstreet, and The Companies API to help you evaluate features, pricing, and performance and find the perfect fit for your data needs.

Explorium

4.8

The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform

  • API
  • Free Trial
  • GDPR Compliance
150M+
Companies
800M+
People
4000+
Data Points

Selected Customers

Clay • Common Room • Cognism • Outreach • Bombora • Monday.com • Artisan

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Dun & Bradstreet

4.3

The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform

  • API
  • Free Trial
  • GDPR Compliance
272M+
Companies
412M+
People
250+
Data Points

Selected Customers

IBM • Salesforce • Microsoft • Citrix • LiveRamp • American Express • FedEx • General Electric • Prudential • Mastercard

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The Companies API

The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call

  • API
  • Free Trial
  • GDPR Compliance
54M+
Companies
300+
Data Points

Selected Customers

Palo Alto Networks • Crisp • TrustedSite • Grok • Perigon • Forestreet • Varos • HappyScribe • PlaymakerML • Scribe Mail

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Primary Use Cases

Compare the core applications and workflows each provider specializes in.

Explorium

  • GTM Agents

    Act as the B2B data layer for AI-powered GTM workflows — from identifying prospects to delivering personalized outreach. Supports MCP-native access via Claude and other AI agents.

  • ABM Targeting

    Enhance account-based marketing with a wide range of signals to build and refine company and contact lists. Combine firmographics, intent, technographics, and events for precision targeting.

  • AI Recruiting

    Build recruiting automation systems on top of a premium B2B data layer. Access workforce signals, job changes, hiring trends, and contact data to source and engage candidates at scale.

Signals powering these use cases

  • Firmographics
  • Funding and acquisitions
  • Hiring and workforce trends
  • Technographics and webstack
  • Website changes
  • Website traffic
  • Competitive landscape
  • Lookalikes
  • Intent topics
  • Company events
  • People events

Dun & Bradstreet

  • Risk & Compliance Intelligence

    Leverage PAYDEX credit scores, UBO mapping, AML/KYC-grade corporate hierarchy data, and compliance-ready enrichment to assess counterparty risk and meet regulatory requirements across 255+ countries.

  • Sales & Marketing Prospecting

    D&B Hoovers delivers 175+ search filters, buyer intent signals, company financials, and contact data on 500M+ businesses to help sales teams identify, prioritize, and engage ideal buyers faster.

  • CRM & ERP Data Enrichment

    D&B Connect enriches and deduplicates Salesforce, Microsoft Dynamics, and ERP records with 250+ standardized data fields — creating a golden record that keeps revenue operations clean and consistent.

Signals powering these use cases

  • Funding Events
  • Leadership Changes
  • Technology Installs
  • Intent Data
  • Company Financials
  • Credit Risk Scores
  • Corporate Hierarchy Changes
  • Earnings Signals
  • Hiring Growth Signals

The Companies API

  • Real-Time Company Enrichment

    Pass any domain name or company email to the Enrichment API and receive 300+ data points in a single API call — including revenue, employee count, industry, technologies, social links, and identification codes. The fast, scalable infrastructure handles enterprise workloads, and missing data points can be requested and added by the team within days.

  • Targeted Company Search & Prospecting

    Filter the 54 million company database by industry, location, revenue range, employee count, technology stack, and 300+ other parameters to build targeted prospect lists programmatically. This supports ICP-based account targeting for ABM campaigns, CRM enrichment, and automated lead qualification pipelines without manual research.

  • Similar Company Discovery

    The Similar Companies API identifies businesses that match a given company's profile — by industry, technology stack, size, and location — enabling sales teams to expand their addressable market by discovering lookalike accounts. This is particularly useful for account-based marketing teams looking to grow their ICP universe beyond manual research.

Signals powering these use cases

  • Technology stack adoption
  • Revenue and employee count signals
  • Industry classification
  • Company similarity scoring

Snapshot

Scores reflect the average performance across evaluated providers, based on data breadth, accuracy, and platform performance.

Explorium Snapshot

  • Company coverage 3.5
  • Signals depth 5.0
  • Freshness 1.8

Dun & Bradstreet Snapshot

  • Company coverage 3.2
  • Signals depth 4.7

The Companies API Snapshot

  • Company coverage 1.5
  • Signals depth 1.3
  • Freshness 4.0

Detailed Feature Comparison

Side-by-side analysis of Explorium, Dun & Bradstreet, and The Companies API across data coverage, platform capabilities, and technical specifications.

Feature Comparison
Explorium
Dun & Bradstreet
The Companies API
Data Enrichment
ML Discovery
-
API Access
REST JSON API with batch support (up to 100 entities), webhooks, sync/async; up to 100 QPS; 99.999% uptime
Full D&B Direct+ REST API; usage-based pricing; custom rate limits; DUNS-anchored matching
Full REST API; Startup 50 RPS, Scaleup 250 RPS, Enterprise 1,000 RPS
SLA
Up to 99.999% uptime; rate limit 200 requests/min per key
ISO 27001 certified; enterprise SLA contracts available; AES-256 encryption; TLS in transit
-
Compliance
GDPR, SOC 2, CCPA, ISO 27001
ISO 27001, GDPR, CCPA, KYC/AML-ready, UBO compliance, SOC compliance available on request
GDPR-compliant; all data is publicly visible and verifiable
Custom Entities
Real-time Lookups
Global Coverage
150M+ companies and 800M+ contacts across 150+ countries
500M+ records across 255+ countries; DUNS system in 190+ countries
54M+ companies globally, all industries and regions
CRM Integration
Available on custom enterprise plans
Native Salesforce and Microsoft Dynamics 365 integrations; HubSpot, SAP, Oracle via API/connector
-
Platform interface
REST JSON API, MCP server (AgentSource MCP), batch support up to 100 entities, webhooks, sync and async modes
Web application (D&B Hoovers), Salesforce embedded app (D&B Connect), API, Chrome extension, Excel/Outlook add-ins
REST API with documentation; no native prospecting UI
Natural language search
-
Workflow automation
Automation integrations
n8n, Claude, custom webhook integrations
Marketo, Eloqua, Talend, Informatica, MuleSoft
Webhook support for event-driven workflows
Company coverage
150M+ company profiles
500M+ global business records across 255+ countries
54M+ companies
People coverage
800M+ people profiles (767M+ verified contacts)
330M+ contact records globally
-
Geographic coverage
150+ countries
255+ countries and territories; strongest in North America, UK, Europe, India, China; indirect coverage via Worldwide Network (WWN) alliances
Global; all industries and regions
Data sources type
50+ data providers; proprietary ML enrichment; real-time web signals
Proprietary DUNS system, 30,000+ data sources, public records, court filings, financial statements, partner alliances, web crawling, user contributions
Public web data from hundreds of sources; GDPR-compliant
Global schema consistency
Unified schema across 4,000+ data points globally; consistent API response structure
Consistent DUNS-anchored schema globally; data depth stronger in North America and Europe
Consistent 300+ data point schema across all companies
Refresh frequency
Daily for high-velocity signals; weekly for semi-dynamic attributes; monthly/quarterly for stable firmographics
5 million record updates per day; continuous ingestion from 30,000+ sources
Real-time data processing and enrichment; webhook notifications for updates
Business enrichments
Company size, revenue, industry, tech stack, funding stage, headcount trends, competitive landscape, website traffic
Revenue, employee count, industry (SIC/NAICS), DUNS number, corporate family tree, UBO mapping, credit scores (PAYDEX, D&B Rating), legal status, payment history
Revenue, employee count, industry, location, technologies, social profiles, identification codes
Prospect enrichments
Job title, seniority, verified email, phone, LinkedIn URL, job history, people events
Contact name, title, seniority, direct email, direct dial, LinkedIn profile, department
-
Enrichment categories
Firmographics, technographics, intent, funding, events, contact, website signals, lookalikes
Firmographics, financials, corporate hierarchies, technographics, contact data, intent signals, credit risk, compliance data
Firmographic, technographic, revenue, employee count, social, similar companies
Intent data
-
Event signals
Company events (20+ types), people events (5+ types), funding rounds, acquisitions, hiring surges
Funding rounds, leadership changes, technology installs, job postings, earnings calls, acquisition activity, court filings
-
Technographics
Hiring and growth signals
-
Matching precision
98% company accuracy; 95% people accuracy
DUNS Number as universal entity identifier; proprietary entity matching engine used globally
Domain-based and name-based matching
Confidence scoring
-
Validation methodology
Advanced ML-based deduplication; 98%+ company accuracy; 95% people accuracy
Multi-source triangulation, DUNS matching algorithm, in-house data analysts, automated verification pipelines
Data sourced from hundreds of public web sources; described as 'most accurate and reliable' by users
Deduplication logic
Advanced ML-based deduplication across 50+ data providers
D&B Connect provides automated deduplication against DUNS master records; golden record management for CRM/ERP
-
API availability
QPS performance
Up to 100 QPS; 200 requests/min per API key
Custom SLA-based rate limits for enterprise API customers
50 RPS (Startup), 250 RPS (Scaleup), 1,000 RPS (Enterprise)
CRM integrations
Custom plan — CRM integrations available
Salesforce (native), Microsoft Dynamics 365 (native), HubSpot, SAP, Oracle
-
Data warehouse support
Custom plan — warehouse ingestion available
Bulk data delivery via file transfer; integrations with data warehouses available for enterprise
-
Bulk data delivery
-
Claude Connector
ChatGPT App
Custom MCP
Claude Plugin
ChatGPT Plugin
OpenClaw Plugin
Skills
16
-
-
GDPR compliance
CCPA support
-
SOC 2
-
ISO certifications
ISO 27001
ISO 27001
-
SLA uptime
Up to 99.999% uptime SLA
ISO 27001 certified; enterprise SLA agreements available; SOC compliance details available on request
-
Pricing model
Usage-based API credits with custom enterprise plans
Tiered subscription for SMB (Essentials); custom-quoted for Enterprise
Credit-based monthly subscription
Credit system
Credit-based; 100 credits on free trial; self-serve and custom plans scale with volume
Credit-based for Essentials (1,800 company + 1,800 contact credits); API is usage-based
Credits consumed per API call; search and enrichment each consume credits
Tier structure
Free trial, Self-serve, Custom Enterprise
Essentials ($49/mo or $529/yr, up to 3 users), Enterprise (custom, $25K+/yr)
Free, Startup ($95/mo), Scaleup ($295/mo), Enterprise ($595/mo)
Free trial details
30-day free trial with 100 credits; covers API and MCP access
Free trial available for D&B Hoovers Essentials; no credit card required; limited access to search and company profiles
500 free credits, no credit card required, no time limit stated
Budget commitment options
Custom enterprise plans with volume negotiation
Annual discounts available; multi-year contracts negotiable for Enterprise
Monthly subscription only
Custom plans available
Bulk deals support
-
Resell rights
-
-

Pricing

Compare pricing models, flexibility, and commitment structure.

Pricing Dimension
Explorium
Dun & Bradstreet
The Companies API
Pricing Model
Usage-based with custom enterprise plans
Credit-based tiered subscription; Essentials self-serve, Enterprise custom-quoted
Credit-based monthly subscription
Commitment Structure
One-time or custom; no mandatory annual lock-in on self-serve
Monthly or annual for Essentials; annual contract required for Enterprise
Monthly, no annual commitment required
Payment Recurrence
One-time or custom
Monthly or Annual
Monthly
Free Trial
30-day free trial with 100 credits; no credit card required
Free trial available for D&B Hoovers via dnb.com; no credit card required
Free plan with 500 credits, no credit card required
Enterprise Customization
Yes — custom plans include CRM integrations, warehouse ingestion, resell rights, and dedicated support
Fully customizable enterprise packages with dedicated account management, implementation support, and SLA agreements
Enterprise plan at $595/mo; custom plans available on request
Onboarding Model
Self-serve for API and MCP; dedicated onboarding for enterprise custom plans
Self-serve for Essentials; white-glove onboarding for Enterprise with professional services available
Fully self-serve with documentation and live chat support

What Experts Say

V

Verified Customer

Head of Growth, B2B SaaS

"Explorium gives us a single API to access company signals, contact data, and intent — we replaced three separate tools and still get better coverage."
Verified User for Explorium
V

Verified G2 Reviewer

Market Intelligence Analyst, Enterprise Financial Services

"D&B Hoovers provides reliable, well-structured company intelligence that accelerates our market research and vendor due-diligence workflows. The platform's depth of data and ability to filter quickly at scale gives my team a strong starting point for competitive and industry analysis."
Verified User for Dun & Bradstreet
V

Verified GetApp Reviewer

Developer / Small Business

"The data was the most accurate and reliable source for our needs. The API is easy-to-use and well-documented, and customer support is extremely fast and helpful."
Verified User for The Companies API

Frequently Asked Questions

Is Dun & Bradstreet better than The Companies API?

It depends on your use case. Dun & Bradstreet The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform The Companies API The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call

What is the difference between Dun & Bradstreet and The Companies API?

See the feature-by-feature comparison above. In short: Dun & Bradstreet focuses on The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform while The Companies API focuses on The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call.

How much does Dun & Bradstreet cost compared to The Companies API?

Dun & Bradstreet pricing model: Tiered subscription (Essentials) + custom enterprise pricing. The Companies API pricing model: Credit-based monthly subscription.

Is Dun & Bradstreet or The Companies API better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than Dun & Bradstreet?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform Dun & Bradstreet The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform

What is the difference between Explorium and Dun & Bradstreet?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while Dun & Bradstreet focuses on The world's most established commercial data provider — combining 180+ years of business data, a 272M+ record global database, and risk/compliance-grade enrichment with sales intelligence in a single platform.

How much does Explorium cost compared to Dun & Bradstreet?

Explorium pricing model: Usage-based with custom plans. Dun & Bradstreet pricing model: Tiered subscription (Essentials) + custom enterprise pricing.

Is Explorium or Dun & Bradstreet better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than The Companies API?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform The Companies API The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call

What is the difference between Explorium and The Companies API?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while The Companies API focuses on The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call.

How much does Explorium cost compared to The Companies API?

Explorium pricing model: Usage-based with custom plans. The Companies API pricing model: Credit-based monthly subscription.

Is Explorium or The Companies API better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Does Explorium have an MCP server?

Yes. Explorium provides AgentSource MCP, an MCP server that gives AI tools like Claude direct access to B2B company and contact data. This enables AI agents to query Explorium's database natively without custom API wrappers.

What is Explorium's data accuracy?

Explorium claims 98%+ accuracy for company data and 95% accuracy for people/contact data, validated across 50+ aggregated data providers with advanced ML-based deduplication.

What is Explorium's API rate limit?

The default rate limit is 200 requests per minute per API key. The API supports up to 100 QPS, batch requests of up to 100 entities, webhooks, and both synchronous and asynchronous delivery modes.

Does Explorium offer a free trial?

Yes. Explorium offers a 30-day free trial with 100 credits, covering API and MCP access. Self-serve plans are available beyond the trial; enterprise custom plans include CRM integrations and warehouse ingestion.

What is Explorium's data refresh rate?

High-velocity signals (intent, events, hiring) refresh daily. Semi-dynamic attributes refresh weekly. Stable firmographic fields refresh monthly or quarterly.

How does Explorium compare to ZoomInfo or Apollo for coverage?

Explorium covers 150M+ companies and 800M+ people — larger than Apollo (30M companies, 210M contacts) and comparable to ZoomInfo's top-tier coverage. Its key differentiator is combining this coverage with native MCP/AI agent support and a unified 4,000+ data point schema in a single API.

What is the DUNS Number and why does it matter?

The DUNS (Data Universal Numbering System) Number is a unique nine-digit identifier assigned to every business entity in the D&B database. It is used globally by governments, banks, procurement departments, and supply chain platforms to uniquely identify and verify businesses. Over 190 countries recognize the DUNS Number, and it is required for U.S. federal contracts and many international business registrations.

How is D&B Hoovers different from D&B Connect?

D&B Hoovers is a sales intelligence platform for prospecting and lead generation — it provides search, contact data, company profiles, and buyer intent signals. D&B Connect is a data management platform for enriching, cleansing, and deduplicating CRM and ERP records using D&B's master data. Many enterprise customers use both in combination.

Does Dun & Bradstreet offer a free trial?

Yes. D&B Hoovers offers a free trial accessible directly from dnb.com with no credit card required. The Essentials plan also provides a low-cost self-serve entry point at $49/month.

How accurate and fresh is D&B's data?

D&B updates 5 million records daily from 30,000+ proprietary sources. Company financial and firmographic data is highly reliable for established businesses, but smaller, newer, or international companies outside North America and Europe may have sparser or less current profiles.

Is Dun & Bradstreet GDPR and compliance-ready?

Yes. Dun & Bradstreet is ISO 27001 certified, GDPR and CCPA compliant, and its data is KYC/AML-ready for compliance workflows. Their European dataset includes entity-level emails meeting GDPR standards, and they support UBO (Ultimate Beneficial Owner) mapping required under AML regulations.

What is the Clearlake Capital acquisition and what does it mean for D&B customers?

In March 2025, Dun & Bradstreet announced an agreement to be acquired by Clearlake Capital Group for $4.1 billion cash in a transaction valued at $7.7 billion including debt. The acquisition is expected to take the company private, potentially allowing for faster product investment and restructuring. Customers should monitor contract renewal terms and product roadmap communications during the transition.

Does Dun & Bradstreet have a Claude Code Skill or Claude Plugin?

Dun & Bradstreet does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.

Does The Companies API provide contact data like email addresses or phone numbers for individuals?

No. The Companies API is strictly a company-level data platform. It does not provide individual contact data such as professional email addresses, direct dial phone numbers, or LinkedIn profiles. The enrichment output covers company attributes — revenue, employee count, industry, technologies, social profiles, and similar company identification — but has no people or contact data layer. Teams that need person-level enrichment alongside company data will need to combine The Companies API with a separate contact enrichment provider.

What exactly can be searched and filtered in the company search API?

The Search API lets you filter 54M+ companies using 300+ data points including industry, geographic location, company size (employee count), revenue range, technology stack, and keywords. Results can be used to build targeted account lists for ABM campaigns, ICP prospecting, or market research. The database covers all industries and global regions, with GDPR-compliant public data sourced from hundreds of web sources.

How does the Similar Companies feature work?

The Similar Companies API accepts a company identifier (domain or name) and returns a list of businesses that share similar characteristics — industry, size, location, and technology stack. This enables sales and marketing teams to discover lookalike accounts programmatically, expanding their ICP target list beyond manually curated lists or static segments. It is particularly useful for account-based marketing programs where the goal is to find more companies that match the profile of existing best-fit customers.

What happens if the API is missing a data point I need?

The Companies API has a stated policy of adding missing data points upon customer request within a few days. This is explicitly mentioned in their documentation and has been noted by users as a differentiating service characteristic. This flexibility is unusual among data API providers and makes the platform particularly adaptable for teams building custom data products or enrichment workflows that require niche or specialized company attributes not included in standard schemas.

What are the rate limits, and can they handle enterprise-scale workloads?

Rate limits scale with plan tier: 50 requests per second on the Startup plan ($95/mo), 250 RPS on the Scaleup plan ($295/mo), and 1,000 RPS on the Enterprise plan ($595/mo). The API returns a standard 429 Too Many Requests error when limits are exceeded, and the documentation recommends exponential backoff. For most enrichment use cases — CRM batch jobs, list enrichment, product onboarding flows — the Scaleup tier at 250 RPS handles substantial volumes. High-frequency real-time applications at enterprise scale would require the Enterprise tier or a custom arrangement.

How does The Companies API handle GDPR compliance?

The Companies API states that all data in its database is public, GDPR-compliant, and visible on the internet to anyone. The platform sources exclusively from public web data aggregated from hundreds of sources, which means there is no personal data processed beyond publicly available business information. Its GDPR-compliant infrastructure is also described as enabling developers to build AI-driven workflows safely. Customers operating in EU markets should note that while the data provider is GDPR-compliant, downstream use of the data in marketing or outreach workflows still requires the customer's own legal basis assessment.

Does The Companies API have a Claude Code Skill or Claude Plugin?

The Companies API does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.