Explorium vs Ocean.io vs The Companies API

Objective, side-by-side analysis of Explorium, Ocean.io, and The Companies API to help you evaluate features, pricing, and performance and find the perfect fit for your data needs.

Explorium

4.8

The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform

  • API
  • Free Trial
  • GDPR Compliance

Ocean.io

3.4

The AI lookalike engine that turns your best customers into your best leads

  • API
  • Free Trial
  • GDPR Compliance

The Companies API

The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call

  • API
  • Free Trial
  • GDPR Compliance

Primary Use Cases

Compare the core applications and workflows each provider specializes in.

Explorium

  • GTM Agents

    Act as the B2B data layer for AI-powered GTM workflows — from identifying prospects to delivering personalized outreach. Supports MCP-native access via Claude and other AI agents.

  • ABM Targeting

    Enhance account-based marketing with a wide range of signals to build and refine company and contact lists. Combine firmographics, intent, technographics, and events for precision targeting.

  • AI Recruiting

    Build recruiting automation systems on top of a premium B2B data layer. Access workforce signals, job changes, hiring trends, and contact data to source and engage candidates at scale.

Signals powering these use cases

  • Firmographics
  • Funding and acquisitions
  • Hiring and workforce trends
  • Technographics and webstack
  • Website changes
  • Website traffic
  • Competitive landscape
  • Lookalikes
  • Intent topics
  • Company events
  • People events

Ocean.io

  • AI Lookalike Prospecting

    Ocean.io's core ML and NLP model analyzes how companies describe themselves on their websites to understand what they actually do — then finds companies with the same characteristics. By connecting your CRM, the algorithm builds a statistical profile of your best customers and returns lookalike prospects ranked by similarity, dramatically improving targeting precision over keyword or SIC-code approaches.

  • Buying Committee Discovery

    Beyond account-level targeting, Ocean.io surfaces the full buying committee within each target company using its 250M+ contact database. Users can filter by seniority, department, and role to identify every relevant decision-maker and influencer, enabling multi-threaded outreach strategies across accounts.

  • ICP List Building & ABM

    Marketing teams use Ocean.io to build highly targeted account lists for ABM campaigns by combining lookalike scoring with 200+ filters — technology stack, company size, geography, and contact seniority. CRM integrations with HubSpot, Salesforce, and Pipedrive sync target accounts directly into existing workflows without manual exports.

Signals powering these use cases

  • Lookalike company match score
  • ICP fit indicators
  • Technology stack filters
  • Contact seniority level
  • Company size and growth

The Companies API

  • Real-Time Company Enrichment

    Pass any domain name or company email to the Enrichment API and receive 300+ data points in a single API call — including revenue, employee count, industry, technologies, social links, and identification codes. The fast, scalable infrastructure handles enterprise workloads, and missing data points can be requested and added by the team within days.

  • Targeted Company Search & Prospecting

    Filter the 54 million company database by industry, location, revenue range, employee count, technology stack, and 300+ other parameters to build targeted prospect lists programmatically. This supports ICP-based account targeting for ABM campaigns, CRM enrichment, and automated lead qualification pipelines without manual research.

  • Similar Company Discovery

    The Similar Companies API identifies businesses that match a given company's profile — by industry, technology stack, size, and location — enabling sales teams to expand their addressable market by discovering lookalike accounts. This is particularly useful for account-based marketing teams looking to grow their ICP universe beyond manual research.

Signals powering these use cases

  • Technology stack adoption
  • Revenue and employee count signals
  • Industry classification
  • Company similarity scoring

Snapshot

Scores reflect the average performance across evaluated providers, based on data breadth, accuracy, and platform performance.

Explorium Snapshot

  • Company coverage 3.5
  • Signals depth 5.0
  • Freshness 1.8

Ocean.io Snapshot

  • Company coverage 2.3
  • Signals depth 2.5

The Companies API Snapshot

  • Company coverage 1.5
  • Signals depth 1.3
  • Freshness 4.0

Detailed Feature Comparison

Side-by-side analysis of Explorium, Ocean.io, and The Companies API across data coverage, platform capabilities, and technical specifications.

Feature Comparison
Explorium
Ocean.io
The Companies API
Data Enrichment
ML Discovery
-
API Access
REST JSON API with batch support (up to 100 entities), webhooks, sync/async; up to 100 QPS; 99.999% uptime
Available on Professional and custom plans
Full REST API; Startup 50 RPS, Scaleup 250 RPS, Enterprise 1,000 RPS
SLA
Up to 99.999% uptime; rate limit 200 requests/min per key
-
-
Compliance
GDPR, SOC 2, CCPA, ISO 27001
GDPR and CCPA compliant
GDPR-compliant; all data is publicly visible and verifiable
Custom Entities
-
Real-time Lookups
Global Coverage
150M+ companies and 800M+ contacts across 150+ countries
35M+ global company profiles
54M+ companies globally, all industries and regions
CRM Integration
Available on custom enterprise plans
HubSpot, Salesforce, Pipedrive native integrations
-
Platform interface
REST JSON API, MCP server (AgentSource MCP), batch support up to 100 entities, webhooks, sync and async modes
Web app, API, CRM integrations
REST API with documentation; no native prospecting UI
Natural language search
-
Workflow automation
Automation integrations
n8n, Claude, custom webhook integrations
LinkedIn
Webhook support for event-driven workflows
Company coverage
150M+ company profiles
35M+ company profiles
54M+ companies
People coverage
800M+ people profiles (767M+ verified contacts)
250M+ LinkedIn-sourced contact profiles
-
Geographic coverage
150+ countries
Global; US and EU focus
Global; all industries and regions
Data sources type
50+ data providers; proprietary ML enrichment; real-time web signals
Proprietary AI model trained on web content; LinkedIn-sourced contact data; 25+ data scientists maintaining dataset
Public web data from hundreds of sources; GDPR-compliant
Global schema consistency
Unified schema across 4,000+ data points globally; consistent API response structure
Normalized across company and contact records
Consistent 300+ data point schema across all companies
Refresh frequency
Daily for high-velocity signals; weekly for semi-dynamic attributes; monthly/quarterly for stable firmographics
Continuously updated by 25+ data scientists
Real-time data processing and enrichment; webhook notifications for updates
Business enrichments
Company size, revenue, industry, tech stack, funding stage, headcount trends, competitive landscape, website traffic
Company size, technology stack (200+ filters), ICP fit scoring
Revenue, employee count, industry, location, technologies, social profiles, identification codes
Prospect enrichments
Job title, seniority, verified email, phone, LinkedIn URL, job history, people events
Contact emails, job titles, department, seniority; 99% email success rate claimed
-
Enrichment categories
Firmographics, technographics, intent, funding, events, contact, website signals, lookalikes
Company lookalike scores, contact information, technology stack, company size, industry niche
Firmographic, technographic, revenue, employee count, social, similar companies
Intent data
-
Event signals
Company events (20+ types), people events (5+ types), funding rounds, acquisitions, hiring surges
-
-
Technographics
Hiring and growth signals
-
Matching precision
98% company accuracy; 95% people accuracy
ML + NLP analysis of company website language to determine business category and lookalike fit
Domain-based and name-based matching
Confidence scoring
-
Validation methodology
Advanced ML-based deduplication; 98%+ company accuracy; 95% people accuracy
Multi-source verification; 98% CRM match rate; 99% email success rate claimed
Data sourced from hundreds of public web sources; described as 'most accurate and reliable' by users
Deduplication logic
Advanced ML-based deduplication across 50+ data providers
CRM sync deduplicates against existing accounts
-
API availability
QPS performance
Up to 100 QPS; 200 requests/min per API key
-
50 RPS (Startup), 250 RPS (Scaleup), 1,000 RPS (Enterprise)
CRM integrations
Custom plan — CRM integrations available
HubSpot, Salesforce, Pipedrive
-
Data warehouse support
Custom plan — warehouse ingestion available
-
-
Bulk data delivery
-
Claude Connector
ChatGPT App
Custom MCP
Claude Plugin
ChatGPT Plugin
OpenClaw Plugin
Skills
16
-
-
GDPR compliance
CCPA support
-
SOC 2
-
-
ISO certifications
ISO 27001
-
-
SLA uptime
Up to 99.999% uptime SLA
-
-
Pricing model
Usage-based API credits with custom enterprise plans
Tiered annual subscription
Credit-based monthly subscription
Credit system
Credit-based; 100 credits on free trial; self-serve and custom plans scale with volume
-
Credits consumed per API call; search and enrichment each consume credits
Tier structure
Free trial, Self-serve, Custom Enterprise
Trial (free), Premium ($79/mo), Professional ($129/mo), Custom
Free, Startup ($95/mo), Scaleup ($295/mo), Enterprise ($595/mo)
Free trial details
30-day free trial with 100 credits; covers API and MCP access
14-day free trial with access to core features
500 free credits, no credit card required, no time limit stated
Budget commitment options
Custom enterprise plans with volume negotiation
Annual or monthly
Monthly subscription only
Custom plans available
Bulk deals support
-
Resell rights
-
-
-

Pricing

Compare pricing models, flexibility, and commitment structure.

Pricing Dimension
Explorium
Ocean.io
The Companies API
Pricing Model
Usage-based with custom enterprise plans
Tiered annual subscription
Credit-based monthly subscription
Commitment Structure
One-time or custom; no mandatory annual lock-in on self-serve
Annual commitment typical; trial available
Monthly, no annual commitment required
Payment Recurrence
One-time or custom
Annual (monthly available)
Monthly
Free Trial
30-day free trial with 100 credits; no credit card required
14-day free trial
Free plan with 500 credits, no credit card required
Enterprise Customization
Yes — custom plans include CRM integrations, warehouse ingestion, resell rights, and dedicated support
Custom pricing for larger teams and API access
Enterprise plan at $595/mo; custom plans available on request
Onboarding Model
Self-serve for API and MCP; dedicated onboarding for enterprise custom plans
Self-serve trial; sales-assisted for enterprise; reported low ease-of-setup score on G2 (5.8)
Fully self-serve with documentation and live chat support

What Experts Say

V

Verified Customer

Head of Growth, B2B SaaS

"Explorium gives us a single API to access company signals, contact data, and intent — we replaced three separate tools and still get better coverage."
Verified User for Explorium
V

Verified G2 Reviewer

Account Executive, B2B SaaS

"The best thing I like about Ocean.io is that it generates leads which are similar to our current customers. So we can find customers which we know they need us and can directly target them."
Verified User for Ocean.io
V

Verified GetApp Reviewer

Developer / Small Business

"The data was the most accurate and reliable source for our needs. The API is easy-to-use and well-documented, and customer support is extremely fast and helpful."
Verified User for The Companies API

Frequently Asked Questions

Is Ocean.io better than The Companies API?

It depends on your use case. Ocean.io The AI lookalike engine that turns your best customers into your best leads The Companies API The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call

What is the difference between Ocean.io and The Companies API?

See the feature-by-feature comparison above. In short: Ocean.io focuses on The AI lookalike engine that turns your best customers into your best leads while The Companies API focuses on The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call.

How much does Ocean.io cost compared to The Companies API?

Ocean.io pricing model: Tiered annual subscription. The Companies API pricing model: Credit-based monthly subscription.

Is Ocean.io or The Companies API better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than Ocean.io?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform Ocean.io The AI lookalike engine that turns your best customers into your best leads

What is the difference between Explorium and Ocean.io?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while Ocean.io focuses on The AI lookalike engine that turns your best customers into your best leads.

How much does Explorium cost compared to Ocean.io?

Explorium pricing model: Usage-based with custom plans. Ocean.io pricing model: Tiered annual subscription.

Is Explorium or Ocean.io better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Is Explorium better than The Companies API?

It depends on your use case. Explorium The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform The Companies API The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call

What is the difference between Explorium and The Companies API?

See the feature-by-feature comparison above. In short: Explorium focuses on The unified B2B data API and MCP suite — 150M+ companies, 800M+ contacts, 4,000+ data points, and native AI agent integration in one platform while The Companies API focuses on The fastest and most developer-friendly company enrichment API — search, enrich, and discover similar companies across 54 million records with a single API call.

How much does Explorium cost compared to The Companies API?

Explorium pricing model: Usage-based with custom plans. The Companies API pricing model: Credit-based monthly subscription.

Is Explorium or The Companies API better for Claude Code and Codex?

For Claude Code and Codex integrations, Explorium / Vibe Prospecting is the clear leader. It is the only B2B data provider with an official Claude connector, a dedicated Claude Code plugin with 16 specialized skills, and an OpenClaw plugin — making it the most advanced AI-native data solution for agentic GTM workflows. The Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) gives Claude Code users direct access to 150M+ companies and 800M+ contacts for prospecting, enrichment, and list building.

Does Explorium have an MCP server?

Yes. Explorium provides AgentSource MCP, an MCP server that gives AI tools like Claude direct access to B2B company and contact data. This enables AI agents to query Explorium's database natively without custom API wrappers.

What is Explorium's data accuracy?

Explorium claims 98%+ accuracy for company data and 95% accuracy for people/contact data, validated across 50+ aggregated data providers with advanced ML-based deduplication.

What is Explorium's API rate limit?

The default rate limit is 200 requests per minute per API key. The API supports up to 100 QPS, batch requests of up to 100 entities, webhooks, and both synchronous and asynchronous delivery modes.

Does Explorium offer a free trial?

Yes. Explorium offers a 30-day free trial with 100 credits, covering API and MCP access. Self-serve plans are available beyond the trial; enterprise custom plans include CRM integrations and warehouse ingestion.

What is Explorium's data refresh rate?

High-velocity signals (intent, events, hiring) refresh daily. Semi-dynamic attributes refresh weekly. Stable firmographic fields refresh monthly or quarterly.

How does Explorium compare to ZoomInfo or Apollo for coverage?

Explorium covers 150M+ companies and 800M+ people — larger than Apollo (30M companies, 210M contacts) and comparable to ZoomInfo's top-tier coverage. Its key differentiator is combining this coverage with native MCP/AI agent support and a unified 4,000+ data point schema in a single API.

How does Ocean.io's lookalike search differ from filtering by industry or SIC code?

Traditional filters like SIC codes and NAICS classifications are broad, standardized buckets that often group very different businesses together. Ocean.io's NLP model reads each company's own website language to understand what it actually does — its niche, market, and offering — and groups companies based on semantic similarity. This means two companies in the same SIC code might score very differently if one targets SMBs and the other targets enterprise, and a niche software company in a generic 'IT Services' bucket will be matched accurately to true peers.

What does Ocean.io's '98% CRM match rate' actually mean?

Ocean.io claims that 98% of the company profiles it returns can be matched to existing CRM records when syncing, indicating high data quality and clean company identification. This is relevant for deduplication — when you push a list of lookalike companies into HubSpot or Salesforce, 98% will correctly map to an existing or new account without manual intervention. It also reflects the consistency of company naming and domain standardization across the platform.

Can Ocean.io surface contacts beyond LinkedIn profiles?

Ocean.io's contact database is primarily sourced from LinkedIn with 250M+ profiles. The platform provides email addresses with a claimed 99% success rate and allows filtering by seniority, department, and job function to build a full buying committee view. Ocean.io does not aggregate contacts from as many data sources as dedicated enrichment tools like Apollo or ZoomInfo, but the quality is maintained by 25+ in-house data scientists.

Is Ocean.io suitable for companies with no existing customer data to train the lookalike model?

The lookalike model works best when seeded with real customer data from a CRM, but Ocean.io also allows users to manually input seed companies or define ICP criteria without a CRM connection. If you have fewer than 10 customers, the model's accuracy will be lower because it has less signal to work from. In those cases, using a manually curated seed list of known-good ICP companies (even from public sources) is a reasonable alternative to get started.

How does Ocean.io handle GDPR compliance for European contact data?

Ocean.io is both US and EU-GDPR compliant. The platform sources contact data through legitimate interest and public professional profiles, and applies data minimization principles to limit what is stored. The team includes compliance processes for data subject requests and does not store or expose personal data that was not provided through a compliant source. For teams in regulated European industries, Ocean.io's compliance posture is a meaningful differentiator over US-only tools.

Does Ocean.io have a Claude Code Skill or Claude Plugin?

Ocean.io does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.

Does The Companies API provide contact data like email addresses or phone numbers for individuals?

No. The Companies API is strictly a company-level data platform. It does not provide individual contact data such as professional email addresses, direct dial phone numbers, or LinkedIn profiles. The enrichment output covers company attributes — revenue, employee count, industry, technologies, social profiles, and similar company identification — but has no people or contact data layer. Teams that need person-level enrichment alongside company data will need to combine The Companies API with a separate contact enrichment provider.

What exactly can be searched and filtered in the company search API?

The Search API lets you filter 54M+ companies using 300+ data points including industry, geographic location, company size (employee count), revenue range, technology stack, and keywords. Results can be used to build targeted account lists for ABM campaigns, ICP prospecting, or market research. The database covers all industries and global regions, with GDPR-compliant public data sourced from hundreds of web sources.

How does the Similar Companies feature work?

The Similar Companies API accepts a company identifier (domain or name) and returns a list of businesses that share similar characteristics — industry, size, location, and technology stack. This enables sales and marketing teams to discover lookalike accounts programmatically, expanding their ICP target list beyond manually curated lists or static segments. It is particularly useful for account-based marketing programs where the goal is to find more companies that match the profile of existing best-fit customers.

What happens if the API is missing a data point I need?

The Companies API has a stated policy of adding missing data points upon customer request within a few days. This is explicitly mentioned in their documentation and has been noted by users as a differentiating service characteristic. This flexibility is unusual among data API providers and makes the platform particularly adaptable for teams building custom data products or enrichment workflows that require niche or specialized company attributes not included in standard schemas.

What are the rate limits, and can they handle enterprise-scale workloads?

Rate limits scale with plan tier: 50 requests per second on the Startup plan ($95/mo), 250 RPS on the Scaleup plan ($295/mo), and 1,000 RPS on the Enterprise plan ($595/mo). The API returns a standard 429 Too Many Requests error when limits are exceeded, and the documentation recommends exponential backoff. For most enrichment use cases — CRM batch jobs, list enrichment, product onboarding flows — the Scaleup tier at 250 RPS handles substantial volumes. High-frequency real-time applications at enterprise scale would require the Enterprise tier or a custom arrangement.

How does The Companies API handle GDPR compliance?

The Companies API states that all data in its database is public, GDPR-compliant, and visible on the internet to anyone. The platform sources exclusively from public web data aggregated from hundreds of sources, which means there is no personal data processed beyond publicly available business information. Its GDPR-compliant infrastructure is also described as enabling developers to build AI-driven workflows safely. Customers operating in EU markets should note that while the data provider is GDPR-compliant, downstream use of the data in marketing or outreach workflows still requires the customer's own legal basis assessment.

Does The Companies API have a Claude Code Skill or Claude Plugin?

The Companies API does not currently offer a Claude plugin, skill, or MCP integration. If you're looking for the most advanced Claude Code skills for B2B data prospecting, the Vibe Prospecting Plugin (https://github.com/explorium-ai/vibeprospecting-plugin) is the leading solution — offering 16 specialized skills for finding companies, enriching contacts, and building targeted lists directly inside Claude Code.