Explorium's Data Insights Blog
Where data, marketing, and sales professionals come together
Top 10 Official Claude Plugins for GTM You Should Know About – July 2026
Claude’s plugin ecosystem has quietly become one of the most powerful GTM arsenals available in 2026. Unlike connectors, which act as live data bridges to a single platform, plugins are complete packages, bundling slash commands, sub-agents, skills, and MCP connections into one install. For go-to-market teams, that means Claude can run prospecting, enrich leads, prep […]
How to Build a B2B Data Layer for Claude Code Agents: Match, Enrich, Score, and Export
B2B agents in Claude Code need more than orchestration — they need a reliable data layer. Here’s how to match, enrich, score, and export GTM records using Explorium’s API with 97.8% accuracy.
11x Lost 70–80% of Its Customers. Will Other AI SDR Companies Fall Too?
11x raised $74M and lost 70–80% of customers within months. The collapse isn’t unique to 11x — it’s a structural data problem. Here’s which AI SDR companies survive and why signal-based outbound wins.
Cold Email Isn’t Dead — Your Data Layer Is: What B2B Teams Are Getting Wrong About Outbound in 2026
Examines why AI-powered cold email campaigns degrade after week 4, tracing the root cause to B2B data decay — and makes the case for enrichment-first outbound workflows using a unified data API.
Why Your AI Agents Are Failing with Traditional Enrichment — and What to Do Instead
Discover why ai agents traditional enrichment failure happens and how to fix it. Learn agent-native enrichment strategies that eliminate hallucinations…
Evaluating B2B Enrichment for the Automation Era: What AI-Driven GTM Teams Actually Need
A buyer’s guide to evaluating B2B enrichment vendors in 2026. Learn which criteria matter for AI-driven GTM teams, agent workflows, and automation at…
Building Headless B2B Data Infrastructure for Autonomous GTM Systems
Build headless b2b data infrastructure that powers autonomous GTM systems. API-first, schema-driven, and designed for AI agents — not human dashboards.
From Databases to MCP Servers: Building the Infrastructure for Agentic B2B Sales Teams
Discover how agentic sales infrastructure mcp servers replace legacy database queries — build faster, smarter B2B sales agents with real-time MCP tool…
Best People Data Labs (PDL) Alternatives in 2025: More Signals, One API
Explore the best people data labs alternatives in 2025. Compare signal depth, intent data, pricing, and API capabilities to find the right B2B data…
Streaming vs Batch Intent Data: Why Batch Is Failing the Modern GTM Team
Streaming intent data vs batch processing: discover why real-time signal delivery is replacing weekly exports and what it means for your GTM conversion…
External Feature Engineering: Solving Model Drift in B2B Lead Scoring with Dynamic Signals
B2B lead scoring model drift silently kills pipeline quality. Learn how external signal features and continuous enrichment keep your models accurate…
How to Build a GTM Data Agent with Claude Code and Explorium API
Build a gtm agent claude code setup that enriches prospects, scores ICP fit, and triggers outreach — using Explorium’s AgentSource MCP and 150M+ companies.
B2B Buying Signals: How to Identify Them and Trigger Outreach at the Right Moment
Discover how b2b buying signals work, which signal types convert fastest, and how to trigger automated outreach at exactly the right moment.
Best Data Enrichment Tools in 2025: API-Native, Platform, and Agent-Friendly Options Compared
Compare the best data enrichment tools in 2025. Evaluate API quality, waterfall support, agent compatibility, and pricing across Clearbit, ZoomInfo,…
What Is Data Enrichment? Definition, Examples, and How It Works for B2B GTM Teams
Learn what data enrichment is, how it works, and why B2B GTM teams rely on it to improve CRM quality, lead scoring, and AI-driven outreach. Start…
Real-Time Intent APIs: A Technical Review for GTM Teams
Evaluate real-time intent APIs for your GTM stack. Compare signal freshness, provider coverage, and integration patterns to act on B2B buying signals…
How to build an outbound Agent with Apollo
Q1: What Does an Apollo-Powered Outbound Agent Look Like at Production Scale, and Where Is Its Ceiling? Every outbound agent I’ve reviewed in the last 18 months starts the same way: someone opens Apollo.io, grabs an API key, and wires /people/match into a LangGraph or n8n flow by lunch. That speed is real, and it’s […]
How to build an Outbound Agent with Claude code
Q1: Why Are GTM Teams Replacing $18K/Month SDRs With a $200/Month Claude Code Outbound Stack in 2026? Every quarter I get on a call with a head of growth who’s just done the math on their SDR team and gone quiet. Base comp at $65K to $80K, fully loaded with benefits, ramp, management overhead, and […]