data acquisition strategy by explorium
March 17, 2021 Explorium Data Team AI Education

Why Do You Need a Strategic Data Acquisition Process?

Here’s a question: does your organization have all the information it could ever need to succeed? I’ve yet to meet a business leader whose answer to

classification algorithms
March 2, 2021 The Explorium Data Science Team AI Education

Decisions, Decisions: A Quick Guide to Classification Algorithms and How to Choose the Right One

To decision-tree or not to decision-tree, that is the question. Or to cluster, for that matter. Or to linear regress. Classification is a key part of

data science in marketing
February 22, 2021 The Explorium Data Science Team AI Education

How to Get Started with Data Science in Marketing

Staying ahead of the curve in marketing becomes more challenging all the time. From perfectly tailored ads to personalized deals, customers have high expectations. Up-and-coming competitors

machine learning bias by explorium
February 9, 2021 Explorium Data Science Team AI Education

Bias or Variance? How Each Affects Your Model and Why You Should Care

We all want our models to be as accurate as possible. While you can’t control every factor that interferes with accuracy, there are two types of

Machine Learning for Marketing Automation
February 1, 2021 Explorium Data Science Team AI Education

The “IT” Factor: Why Alternative Data is Key to ML Marketing Automation

Machine learning (ML) and marketing operations go hand in hand. But are you confident you have all the data you need to support your marketing automation

data science and fintech
January 18, 2021 Dedy Kredo AI Education

2021 Will Be an Inflection Point for Data Science and Fintech

It’s getting crowded in fintech. That’s not a new revelation or anything, but it’s a trend that’s had a lot of serious consequences — especially as

What's in Store for Ecommerce
January 11, 2021 Gali Michaeli AI Education

ECommerce is Pushing Forward in 2021, and ML is The Way

ECommerce is no stranger to data. Brands that sell online rely heavily on data for targeting customers, creating unique offerings, and setting themselves apart from the

Data discovery platform
December 7, 2020 Maor Shlomo AI Education

The Need for Better External Data Discovery in 2021

I don’t think anyone was expecting 2020 to end up the way it did. In many ways, it’s safe to say that it’s been a very

Data Preparation Using Python
November 30, 2020 Explorium Data Science Team Data Science

How to Approach Data Preparation Using Python

As they say, the proof is in the pudding, and data preparation is where the pudding is put together. Any mistakes you make here will be

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