GlassesUSA.com Increases ROAS on Facebook Dynamic Ads by 10% with Explorium.
Online direct-to-consumer retailer, GlassesUSA.com, took its Facebook retargeting campaigns to the next level by targeting only those users with a high likelihood to buy, using a predictive model they built in-house using the Explorium External Data platform. With the new model, the retailer shows dynamic ads to past site visitors who viewed a product on their website but did not complete the purchase. The highly successful retargeting campaign contributes to GlassesUSA.com’s continued growth.
MarketStar, a leader in outsourced marketing and sales services, partnered with Explorium to revolutionize their lead generation for a top networking client. Their journey involved: Inside the Case Study: Download…
A premier automobile manufacturer, renowned for crafting high-performance vehicles, sought early-warning signals about their suppliers to fortify their supply chain. Their ambition? To pinpoint vulnerabilities before they ripple into costly…
Market analysis, and specifically white space analysis, is crucial for manufacturing companies because it helps identify opportunities for growth, improvement, and innovation within their operations. A global manufacturer in the…