External Data
Geospatial Data
This type of data provides geographical and location-specific information. It can provide insights on supply chains, foot traffic, property value trends, location-based demographics, and more.
Some more examples of geospatial data are:
- Demographic information:
- Population
- Age distribution
- Average income
- Population density
- Property information:
- Average property value
- Average property lot size
- Property characteristics
- Rental statistics
- Mortgages and loans in area
- Purchasing behavior:
- Likelihood to buy certain products
- Retail spending patterns
- Retail turnover
- Retail centrality
- Business information:
- POI: number of businesses nearby by category
- Foot traffic information: number of visits in the area, places people visited on the same day, etc.
- Tourist attributes: hotels and attraction characteristics (number of hotel rooms in an area, etc.)
Additional Resources:
