Machine Learning can take your marketing and sales to the next level, by enabling a scalable system to help you identify your ICP, and connect with them in the way that will bring the highest ROI.
But it’s not as simple as it sounds – you need fresh data with high accuracy to find prospects with high conversion potential.
Watch this panel discussion to learn how to use data and get a competitive edge in identifying the best leads.
Key Takeaways:
– What a successful lead scoring system should look like
– How to find the right data and use it well
– How to build a model that can identify premium outbound leads
– How to scale lead scoring operations
Predictive models based on the right data are the tools you need to use in order to drive efficient growth. AI/ML capabilities continue to spread across B2B marketing, sales and…
Machine Learning can take your marketing and sales to the next level, by enabling a scalable system to help you identify your ICP, and connect with them in the way…
The adoption of machine learning in the enterprise continues to grow as businesses—hungry for automation and intelligence—strive for greater efficiency, agility, and innovation through the digital transformation of legacy processes….