Explorium's Data Insights Blog
Where data, marketing, and sales professionals come together
Explorium advises enterprises on improving and speeding up analytical machine learning
Article by Patrick Nelson for siliconANGLE The key to successful artificial intelligence-based advanced analytical training is augmenting internal data with external, according to data science platform startup Explorium Inc. The process is not easy, though. Problems include getting a hold of and managing that mass of external material. “The key to any analytical problem is […]
Building a Recommender System for Data Enrichment
What are Recommender Systems? You’ve seen it everywhere. Every big tech company is now using some kind of Recommender System in their platform. Facebook suggests friends, Netflix recommends movies, same with Youtube and videos and Amazon recommends… well everything. Why do they do it? Well, every case is different but in general, good recommendations mean a better user experience and they will find […]
As the Economy Recovers, Do You Have the Right Data to Ride the Wave?
As published in CMSWire. Read the full article here. On June 8, 2020, The National Bureau of Economic Research officially declared the U.S was in a recession. The pandemic pushed companies to adjust their business models and the way they reached out to and interacted with customers. The lack of personal interaction presented many challenges. With […]
How to dramatically increase your Elasticsearch throughput and concurrency capacity
As published on Medium. Every Data Engineer who uses Elasticsearch as a documents store, knows that there are many parameters that affect the queries latency, throughput, and eventually the Queries Per Second (AKA — QPS). In one of our Projects at Explorium, we have an Elasticsearch cluster, hosted in AWS with 14 nodes of m5.4xlarge.elasticsearch. […]
Brand Sentiment Data
What is brand sentiment data? Brand sentiment data measures the feelings and opinions that people have towards a specific brand. Besides tracking the number of brand mentions on social networks, online reviews, and customer feedback, it also provides context by the tone of the comments and conversations among target audiences. Brand sentiment can be positive, […]
Satellite Data
What is satellite data? Satellite data provides satellite imagery and earth observation data of the earth’s surface and its atmosphere. Satellites also provide images of other planets. Resolution images of the earth indicate changes in land cover, cloud cover, ocean levels, ice cover, and atmospheric composition. This data is used for tracking weather patterns and […]
Explorium Named a Cool Vendor by Gartner
Today, we are proud to share some exciting news. Explorium’s external data platform that automatically discovers thousands of relevant data signals and uses them to improve analytics and machine learning, has been included in the list of Cool Vendors in AI Core Technologies by Gartner. The report states, “Obtaining quality training data for AI tasks […]
How To Power Your BI and ML with External Data, Pain Free
Companies today understand the value of external data and the need to look beyond their four walls to get the data required for accurate predictive models. This is especially true after the events of the past year, where the COVID-19 pandemic rendered internal data inadequate in predicting future trends. McKinsey & Co. noted: “In a […]
Explorium closes $75M Series C Amid Soaring Demand for External Data
Three years ago, we looked at the entire analytics technology landscape, and we took a bet. Over the last decade, we have witnessed analytical tools and capabilities becoming commoditized, open source booming, and compute power becoming cheaper. Looking at the trends and believing that the momentum of adoption of analytical tools and processes will only […]
In-Store Data
What is in-store data? In-store data presents information about retail businesses in-store activities and metrics such as footfall traffic (people counting), customer behavior, sales data, customer buying patterns, and product stocks. Businesses use this information to plan promotions, optimize pricing, improve store performance to drive growth, and to analyze the performance of competitors or prospects […]
Debugging PySpark with PyCharm and AWS EMR
Have you ever found yourself developing PySpark inside EMR notebooks? Have you ever found yourself debugging PySpark locally, but wanting to run it over a real and big data set and couldn’t because your computer lacked resources? On one of my projects at Explorium, I was implementing a scalable entity resolution process to automatically […]
Should you attend the Gartner Data & Analytics Summit? (Yes, you should)
When it comes to virtual events, two things are universally true. One, we’ve seen it all this year: the awkward, the intimate and everything in between. Two, we’re all various stages of Zoom fatigue, but the invitations just keep coming. You can’t commit to everything that gets thrown your way. So, how do you prioritize? […]
Explorium Launches Complete External Data Enrichment for Brand New Business Breakthroughs (Signal Studio)
Whatever your business challenge, you’ll need data you can rely on to solve it. It’s highly unlikely that the data you have in-house offers the scope or relevance you need. That it’s fresh enough to tell you what’s happening right now – rather than last week, month or year. Increasingly, you need external data to […]
How Do You Choose An Alternative Data Provider For FinTech Use Cases ?
Finding the right vendor for alternative data is really hard. Each has their own processes and schema, down to the format the datasets are provided in and the mode of delivery. Even if you’re buying access to a single data source, you may struggle to differentiate between those offered by different data providers — and […]
Building Trust with Data Security – Why Explorium got ISO/IEC 27701 certification
Few types of regulation have ever proved to be as far-reaching or game-changing as GDPR. Pretty much any organization in the world with an online presence is subject to the regulations – and if you break them, you’re in serious, expensive trouble. At the same time, collection and use of data continues to increase. […]
Benchmarking SQL engines for Data Serving: PrestoDb, Trino, and Redshift
In the business of external data enrichment for data science, the main focus is on the ability to provide a fast and scalable way to aggregate, join and match large datasets received from data providers with the customer’s internal data. Enriched datasets derive more features, which are leveraged by customer data science teams, resulting in higher AUC […]
Why External Data Platforms Are The Next Step for Alternative Data Seekers
As organizations move from data analytics to data science, their data needs evolve, too. Without data, there is no machine learning (ML). But we’re not talking about any old data; in fact, the kind of data you may have relied on for more straightforward analytics or BI just won’t cut it for machine learning, either. […]
How to Find and Onboard External Data Without the Headaches
“External data sources are helping businesses personalize marketing offers, improve HR decisions, gain new revenue streams by launching new products or services, enhance risk visibility and mitigation, and better anticipate shifts in demand for their products and services.” Deloitte Insights, “Data Ecosystems: How Third-Party Information Can Enhance Data Analytics”, September 2019 Organizations across all […]